Customer Data And Retention Manager
CurrentResponsible for developing and executing customer relationship management strategy to increase loyalty, retention, and deliver an outstanding customer experience. Building and maintaining a deep understanding of customers through data collection streams inclusive of reviews, purchase behavior, and help desk inquiries.Manage customer service team to maintain the highest levels of customer satisfaction across various contact channels.Monitor trends via social media, consumer reviews, and help desk inquiries to continue to improve customer experience and engagement.Collaborate with marketing team to develop and manage email marketing campaigns and flows. Optimize email strategy through customer segmentation and behavior.Monitor and analyze email marketing performance to drive results and deliver on strategy.Leverage customer data to identify areas of excellence and opportunities for improvement related to business operations.