Daniel Firmino Email and Phone Number

Responsible for managing the areas of Projects, Insights, Account Manager, AdOps and Programmatic Media. Primary responsibilities include overseeing the programmatic aspect as a publisher (both internal and external), in addition to direct campaigns. I assist in defining the best strategies, conduct daily result monitoring, optimize for the best results based on established KPIs and send analytical reports with campaign insights. My focus is on developing presentations with a final… Show more Responsible for managing the areas of Projects, Insights, Account Manager, AdOps and Programmatic Media. Primary responsibilities include overseeing the programmatic aspect as a publisher (both internal and external), in addition to direct campaigns. I assist in defining the best strategies, conduct daily result monitoring, optimize for the best results based on established KPIs and send analytical reports with campaign insights. My focus is on developing presentations with a final outcome (post-sales) linked to renewal opportunities and new campaigns.The technical operational aspect also falls under my management, involving the monitoring of Google Ad Manager activities, campaign implementation stages, programming, inventory management and providing technical support to other advertising teams, as well as necessary training for various departments within the company.Lastly, within the scope of identifying business opportunities through mapping user journey data on OLX, coupled with market information. I develop studies, effective materials and executable special projects aimed at increasing revenue and growing the advertising business at OLX. Always dedicated to direct relationships with advertisers and agencies. Show less

Responsible for the HPE account (Mitsubishi and Suzuki)

Responsible for managing the programmatic core, as well as developing and implementing digital media strategies and activation plans integrated with programmatic media based on consumer behavior and research insights. Always focused on delivering the best results.Key clients: Intel and Microsoft.Other clients: Bradesco, Burberry, Disney, Natura, Pepsico, Piraquê, and PwC.

Responsible for developing and implementing digital media strategies and integrated activation plans with on/off media based on consumer behavior and research insights.Key clients: Samsung Brazil and Latam.Other clients: Fleury, Mead Johnson, and Under Armour.

Responsible for managing digital media campaigns and assisting in planning major digital media campaigns for Sadia and other clients.Key client: Sadia.Other clients: Fleury and Mead Johnson.

Operational media responsible for monitoring campaigns across various market segments. Additionally, it aids in the development and implementation of media plans.Key clients: inFlux and MSC Cruises.Other clients: Bonprix, Cardif, Compra Fácil, Makro Atacadista, Meu Amigo Pet, Onodera, and Ri Happy.