Daniel Fleming Email & Phone Number

Scotland, United Kingdom

Managing and developing a multi-million pound FMCG grocery and discounter territory with over 50 retail outlets, working with iconic market leading confectionary and health & wellbeing brands. Building outstanding visibility and availability through relationships / partnerships built on daily interactions with senior retail management teams (Area Management / Store Managers / Trading Managers). Key focus on distribution and display execution & activation.

Edinburgh, United Kingdom

Reporting directly to the National Sales Director, covering 19 stores across Scotland with an annual estimated £14 million pound turnover, Key responsibilities include sales turnover, margin growth, P&L accountability, new site appraisals, store roll-out plans, L&D and marketing campaigns. Responsible for 19 Store Managers, 19 Assistant Managers along with over 60 Sales staff. Key deliverables include Regional profitability, sales and service standards, performance against balanced scorecard matrix; retail store standards, recruitment and development of Sales teams.Regularly conduct store visits to observe store operations & compliance, analyse balanced scorecard results, identify training needs, and regularly deliver in-store training.

Scotland

Regional Manager, managing a multi-site showroom business within Wren Kitchens with an annual £65 million pound turnover. Developing showroom business and profitability utilizing all direct and indirect reports, engaging fully with store management teams on a daily basis to deliver optimal performance in sales, service and store standards. Reporting directly to the Northern Sales Director.• Coached and lead 8 General Managers 'to make things happen', whilst being measured through seeing the teams succeed and progress.• Communicated business and regional objectives to General Managers, ensuring transparency of business activity and required contribution to targets. • Identified and developed business plans for underperforming stores to address and manage issues effectively, including detailed reporting to the National Sales Director with plans/strategies implemented to achieve this. • Implemented and installed processes to grow Store Managers knowledge of competitor activity and local market conditions, with the purpose of making appropriate and innovative recommendations to drive the business forward.• Monitored local market conditions and trends to maximise sales opportunities and address any underperforming areas, working collaboratively with Store Managers to incorporate suggestions and improvements in order to enhance product performance to drive brand achievement.• Oversaw and managed full implementation of induction programmes for new Store Managers and monitored ongoing performance needs.• Created a positive and encouraging environment that resulted in stable retention and a reduction of labour turnover. Managed and developed a positive and productive management team through, Knowledge, Skills and Experience.

Edinburgh, United Kingdom

Responsible for 21 Store Managers. Turnover of £35 million through sale of core product, lending options and currency transactions.Driving performance though training and development of Management / Staff. Autonomy in delivering key KPI's to enable sales growth.Influential in delivering business values and goals.

Scotland, United Kingdom

Regional Sales Manager, managing a multi-site showroom business within Homebase with an annual £60 million pound turnover. Developing showroom business and profitability utilising all direct and indirect reports, engaging fully with regional and store management teams on a daily basis to deliver optimum performance in sales, service and store standards.

Scotland

Reported directly to the Regional Sales Manager, covering the east coast of Scotland. Key responsibilities included the delivery of sales turnover and area profitability through direct management of 24 retail stores. Responsible for 25 General Managers combined with over 70 Sales Consultants. Key deliverables included: Area profitability, sales and service standards, performance against balanced scorecard matrix, retail showroom standards, staff attrition, full P&L accountability with a key focus on R.O.I

Divisional Sales Manager, managing a multi-site showroom business within B&Q with an annual £52 million pound turnover. Developing showroom business and profitability utilizing all direct and indirect reports, engaging fully with regional and store management teams on a daily basis to deliver optimal performance in sales, service and store standards.

English, Maths, Economics, Geography

Activities and Societies: A member of the Chartered Management Institute.

Education record

Education record