Dan Macias Email & Phone Number

Greater Sydney Area

Parramatta, New South Wales, Australia

• Business Western Sydney is the region’s peak business advocacy organisation, representing a local economic footprint in the tens of billions. Our members include the CEOs, chairs and leading executives from more than.
• explore opportunities for innovation and investment
• champion the… Show more Business Western Sydney is the region’s peak business advocacy organisation, representing a local economic footprint in the tens of billions. Our members include the CEOs, chairs and leading.
• champion the future vision for Western Sydney’s public and private infrastructure
• host candid forums for discussion and debate
• shift future jobs growth towards Western Sydney through world-class education and skills programs

Sydney, Australia

A new startup formed by the divestment of Informa Australia's publishing assets, in this role I was responsible for the complete setup of the marketing and digital ecosystem for the business, including: CRM, marketing automation system, invoicing platform, email automation, ad servers, website, data migration, SEM, SEO, and vendor/supplier negotiation. I.

Sydney, Australia; Singapore, Singapore

• In this role I lead the marketing, awareness and growth strategies in Asia-Pacific for Informa's Maritime & Law division. This was a brand new role, purpose-created to ensure the success of investment following a.
• Build, refine and drive the regional marketing and customer experience strategies;
• Lead marketing for 12 regional sales assets;
• Conceive, produce and manage partnerships, cooperative marketing opportunities and events with traditional and non-traditional partners including local associations, advocacy groups, government bodies, agents;
• Drive acquisition to meet revenue targets and extend distribution;
• Design, execute and oversee campaigns to drive brand awareness and generate leads;

Sydney, Australia

Replatforming of all Australian publishing websites from Plone to EScenic and WordPress, conceiving front end aesthetic and management of development teams (both internal and outsourced external). Seven new websites and supporting email newswires were launched that vastly improved customer experience and delivered significant growth in customer acquisition.

Sydney, Australia

Management of the team responsible for Informa Australia’s publishing portfolio, with up to 6 direct reports managing 2,000 paid subscribers yielding up to $2,000,000 annually, together with over 50,000 controlled circulation subscribers via five print and eight digital publications. In addition to this, I was also directly responsible for marketing.

Sydney, Australia

A start-up division formed by a joint venture between Informa Australia and Informa UK, in this role I was tasked with a suite of over 200 publications, books and journals, providing both direct marketing to subscribers and lead generation for the sales staff. I was also responsible for launching a new customer service and retentions network which brought.

London, United Kingdom

Marketing for advertising sales, classified sales and directory listings across Informa's intellectual property publishing stable, including:The International IP DirectoryTrademark WorldCopyright WorldPatent World