- Developed and implemented growth-driven e-commerce strategies, driving significant YoY revenue growth and customer engagement across UK, Australian and US territories.- Led digital transformation efforts to enhance customer journeys and optimize website performance and user experience across both Web & Amazon platforms.- Managed digital marketing campaigns including Amazon Ads, SEO, SEM, Paid Social (Meta & Tiktok) and Email/SMS marketing to drive sales and brand visibility.- Management of the customer services team to ensure exceptional support, efficient issue resolution, and a seamless customer experience.- Spearheaded the development and implementation of an automated reporting framework to streamline data analysis and optimize decision-making

Working closely with private equity firms and large blue-chips, my team and I help businesses to build the platforms for e-commerce success through large scale implementation of digital transformation projects, re-brands, training & operational media support across a diverse range of industries.Using our expert knowledge across media, e-commerce, CRM, UX and IT, we are able to prioritise and plan the business growth initiatives based both upon impact, feasibility and resources to ensure our clients can implement our findings quickly and effectively.The team that I manage covers both development, analysis and benchmarking of:- Cross Channel Audience Definition through cust. data and market research- Brand Communications Strategy- Cross-Channel Creative Strategy (Digital & Trad.)- Traditional & Digital Media Mix Definition- Media Governance & Operations Automation- Cross Media/Creative Tracking & Reporting - Community Management Auditing & Roadmapping- Traditional Media Auditing - Paid Search Auditing & Roadmapping- Paid Social Auditing & Roadmapping- Programmatic & Display Auditing & Roadmapping- SEO Operations & Roadmapping- Partnership & Affiliation Management

Management and supervision of media & SEO operations for ESV's UK business.

Full responsibility for USA, Canada and Mexico E-Com sales.150M$ online sales targets exceeded across both years.Team included full CRM, E-com and Media specialists to drive marketing strategies in English, Spanish and French across major global brands:SofitelNovotelibisM-Gallery

Global marketing coordination responsibility for paid media, brand and SEO content covering:accorhotels.comibis.comsofitel.comnovotel.commercure.com

Head of Parisian SEO, Social and SEA team

Responsible for 8 search professionals on some of the most prestigous UK search accounts.

I managed 18 different clients across SEM & SEO projects for companies such as:Mansion CasinoThe Post OfficeDresdner Kleinwort Bank

Cross media creative campaign management for FTSE 100 clients including:British Airways - Press AdsAXA - Press & TV AdsVirgin Holidays - Press Ads, Banner and website Design