Daniel Paslowski Email & Phone Number

Sheffield, England, United Kingdom

Sheffield, England, United Kingdom

Darwen, England, United Kingdom

Manchester

Next Gen is a manufacturer of smoking cessation products which operate in the UK and the EU and are part of the wider Stada pharmaceutical group.It is the brand leader in the UK Impulse channels with over 40% market share supplying a range of products to KMG, Wholesale, Symbol and convenience channels in the FMCG sector. July 2021 to present - National.

Sheffield, United Kingdom

Sheffield, United Kingdom

Sheffield, United Kingdom

- Drive and manage a group of accounts across multiple retail, top 4 grocers, garden centres and wholesale. - Planning, development and implementation of JBP and account activity in order to exceed budgeted sales and profitability. - Development of account strategies in accordance with overall channel strategy, account goals and business plans for each.

Slough, United Kingdom

• Working with all key retailer stakeholders to develop strategic commercial plans delivering category growth.
• Close liaison with the account teams to manage the business planning and range review process.
• Shopper insight analysis, across Category, Sales and Marketing,to deliver robust commercial plans.
• Working cross-functionally with key internal and external stakeholders to identify optimal point of purchase solutions aligned to the customer and shopper’s needs.
• Responsibility for the Sales A&P budget.
• Delivering cost reductions by maintaining shared best practice of all activity across all accounts through sharing agency generated creative, print and production.- Key input into our commercial planning process.

Slough, United Kingdom

• Managing the P&L for the Homebase account with budgeted retail sales for 2014 year of £15 million, delivering annual Customer Business Plans and accurate forecasting, to maximise profitability and grow categories by.
• 6 month secondment on to Senior CBM role looking after the Dulux brand with a P&L of £63 million, as well as current responsibilities.
• Responsible for major category range review in 2014 delivering NPD on Dulux including project management of main brand share drivers to grow share of colour mixing, Added Value trade up and Trim ranges.
• Sales lead on major projects to optimise penetration in colour mixing and drive sales of associated categories.
• Deliver robust promotional plans to drive growth in GIV, EPOS whilst maintaining sustained £GM and minimising rebate and allowance spend.
• Delivered new colour mixing in store concept across the estate. Delivering 15% yoy sales growth.

Slough, United Kingdom

• Responsible for developing a co-ordinated media & activity plan to successfully launch NPD across all brands.
• Delivering & implementing the POP plans from the customer plan across all brands
• Budget responsibility for the Sales A&P budget and P&L.
• Ownership and successful delivery of the Retail Customer Plans achieved through on-going stakeholder engagement.
• Line management of the Customer Development Executive

Altrincham

• Responsible for developing and implementing the DDC marketing plan in conjunction with the Commercial plan to maximise market share, sales and %GM of all DDC products in particular the Akzo Nobel brands, to ensure the.
• Development of integrated retail activation plan driving footfall and spend across all DDC customers.Undertook category reviews for Wallpaper and accessories.
• Delivering new and innovative techniques to the marketing plan to further drive sales. Approx £3.5M generated through the national events programme in 2009.
• Responsible for the management and development of direct reports including regular appraisals and objective setting
• Responsibility and accountability for advertising and promotions budgets
• Brand planning and insight generation

Crewe, Cheshire

• Successfully developed and launched the new Power Tool own brand range. Extensive marketing mix including TV, Press, DM, PR and supplier demos in store.
• Promotional planning working to annual budget of £5M
• Management of all promotional activity within my categories including regular sales analysis to understand the sales benefit and impact on market share. Data was presented by period at board level.
• Understanding international sourcing and liaison with Far East suppliers. Regular range reviews on all categories incorporating any NPD and extended ranges
• Regular range reviews on all categories incorporating any NPD and extended ranges
• Supply chain planning regarding imports.

B.Eng Hons Manufacturing Management, Manufacturing Engineering

Education record