Daniel Presser Kroll Email & Phone Number

Silver Spring, MD, US

Arlington, Virginia, United States

Washington D.C. Metro Area

• Build and maintain relationships with corporate sponsors, strategic partners, and donors, raising over $4.2 million in annual funding and in-kind contributions for Washington, DC’s largest event (1.6 million visitors)
• Prepare detailed sponsorship proposals and present them to prospects’ and existing clients’ senior executives
• Work with local NBA, MLB, and MLS teams to plan and present co-branded, themed games
• Document client relationships, from prospect phase to execution, using Salesforce and project management tools
• Partner with festival’s Programming team to plan large-scale sponsor activations during signature events
• Supervise Sponsorship Associate and Interns and assign projects and tasks as appropriate

Washington D.C. Metro Area

• Secure over $1.3 million in annual funding for nonprofit association through strategic partnerships, sponsorships, and advertising, with 20% average year over year increase since 2013
• Manage affinity partnership (member benefit) program, working with partners such as FedEx and Office Depot to generate revenue and provide services to members
• Utilize proprietary CRM to track and analyze all revenue metrics from partnership programs, sponsorships, advertising, publications sales, and conference registrations, using data to drive decision-making
• Manage logistics for in-person conferences, including Annual Conference with over 3,500 attendees
• Conduct e-mail and direct mail campaigns to promote conferences, seminars, and publications to over 15,000 association members
• Create and manage budgets for direct mail campaigns, software, design/printing, and other marketing functions

Washington, DC

• Secured over $1 million in annual funding for nonprofit association through strategic partnerships, sponsorships, and advertising, with 20% average year over year increase since 2013
• Managed affinity partnership (member benefit) program, including a complete overhaul in 2015
• Worked with Marketing Director to create and balance department budget
• Assisted with e-mail and direct mail campaigns to promote conferences, seminars, and publications to over 15,000 association members
• Managed logistics for in-person conferences, including Annual Conference with over 3,500 attendees

Severn, MD

• Provide ideas for new products and evaluate the success of existing products for automotive aftermarket engineering and distribution firm
• Develop and execute monthly e-mail marketing campaigns to increase brand awareness and introduce new products
• Develop new marketing strategies, including social media, print media, and trade shows
• Attend monthly planning meetings with the principal owner to brainstorm and compare ideas

Severn, MD

• Developed print, online, social, and event marketing campaigns to highlight new and innovative products
• Built relationships with current and prospective clients, including engineers and product dealers
• Managed sponsorship program, providing products to high profile clients and journalists for testing and brand exposure
• Oversaw new product development, from ideation to manufacturing

Washington D.C. Metro Area

• Worked with product managers and engineers to develop and conduct webinars for clients and prospective clients
• Partnered with art team to develop and refine printed collateral
• Researched industry trade shows for exhibition opportunities and proposed to senior executives
• Attended and coordinated all logistics for industry trade show exhibitions
• Organized seminars and user group meetings for clients and prospective clients worldwide
• Tracked and managed budget for premiums and collateral, including analysis of consumption

Washington D.C. Metro Area

• Worked with the Facilities department and property management company to ensure that all building operations ran smoothly and efficiently
• Analyzed and archived data for the Facilities department, including building leases and construction/renovation costs
• Researched and purchased equipment for the Facilities and Infosys departments

Washington D.C. Metro Area

• Devised creative marketing campaigns to sell new subscriptions and encourage renewals for monthly online educational magazine
• Attended educational media conferences to meet with current and prospective clients
• Developed and edited magazine content
• Provided account and technical support to clients via telephone and e-mail

Severn, MD

• Partnered with principal owner to develop messaging, branding, and marketing materials
• Responsible for market research, analysis, and competitive positioning for upcoming products and services
• Served as liaison between wholesale customers, manufacturers, and distributors
• Developed strategic solution sets for wholesale customers needing to diagnose, optimize, and resolve engineering problems