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Daniela Lopez is listed as Senior Marketing Manager | Growth + Search + Content at HubSpot, a company with 4759 employees, based in Portland, Oregon, United States. AeroLeads shows a matched LinkedIn profile for Daniela Lopez.
Daniela Lopez previously worked as Senior Marketing Manager - Product Growth + Content at Hubspot and Content and Marketing Manager at Gpo. Daniela Lopez holds Bachelor Of Science (B.S.), Advertising, With A Minor In Business from The University Of Texas At Austin.
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I am a content-first growth marketer who transforms complex technical concepts into compelling narratives that drive measurable business outcomes. My approach combines data-driven insights with creative storytelling to craft content strategies that resonate with your target audience and deliver tangible results.Key Focus Areas:1. Bridging the Technical Divide: Expertly translating intricate technical products into accessible, engaging content for non-technical audiences.2. Search-Centric Strategy: Crafting content strategies by approaching search as user behavior, not just another marketing channel.3. Thinking Beyond Vanity Metrics: Shifting focus from mere clicks to high-impact conversions and revenue generation.I've successfully developed content strategies across diverse sectors, including:- B2B SaaS (AI, Marketing, CRM)- Sports and Nutrition- Hospitality- Real Estate- AutomotiveIf you're ready to transform your content strategy and drive meaningful business growth, let's connect and explore how we can achieve your goals together.
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Remote
PROJECT MANAGEMENT- Coordinate with third-party vendors and freelancers to ensure timely delivery of assets for product launches. Perform quality assurance checks to ensure compliance with channel and brand messaging best practices.GROWTH ACQUISITION- Identify opportunities and manage initiatives to increase signups through HubSpot's 100+ product.
BUSINESS DEVELOPMENT- Successfully increased client's investment with GPO by 300% through effective relationship management.CONTENT MARKETING- Developed client content plans and roadmaps based on comprehensive key phrase research and competitive gap analyses.PROJECT MANAGEMENT- Led and mentored a team of over 10 freelancers, overseeing the production and.
Austin, Texas Metropolitan Area
EDUCATION- Supported senior teaching staff with grading assignments and enriching lesson content with my expertise where relevant.- Worked one-on-one with students to resolve doubts and expand on interest areas.
Remote
TECHNICAL WRITING:- Created UX and blog copy for both external and internal communications, playing a key role in shaping the voice and foundational content of an early-stage startup.- Developed social, search, and display campaigns to promote new product launches, promotions, and branded content.- Collaborated with sales and product teams to create.
Austin, Texas Area
CREATIVE COPYWRITING:- Supported the senior creative team in crafting engaging social and out-of-home (OOH) copy for our leading client, car2go.- Authored a captivating "Ghost Tours" series in a podcast-like format for car2go's Halloween 2017 activation.- Assisted in various production events, including video shoots and audio recordings.COLLABORATION.
Other employees you can reach at hubspot.com. View company contacts for 4759 employees →
Lorraine Rowley
Colleague at HubspotIreland, Ireland
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JQ
Jonathan Quass
Colleague at HubspotBoston, Massachusetts, United States, United States
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Tina T.
Colleague at HubspotGreater Chicago Area, United States, United States
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TJ
The Jagga
Colleague at HubspotRohtak, Haryana, India, India
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Lillith Caro
Colleague at HubspotMexico City, Mexico, Mexico
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Karina Romero Gamez
Colleague at HubspotBarranquilla, Atlántico, Colombia, Colombia
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Nate Walton
Colleague at HubspotCharlotte, North Carolina, United States, United States
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Ryan Keefover
Colleague at HubspotWichita, Kansas, United States, United States
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Garrett Park
Colleague at HubspotCleveland, Ohio, United States, United States
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Thibault Le Dréan
Colleague at HubspotNice, Provence-Alpes-Côte d'Azur, France, France
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Activities and Societies: - Texas Creative (Portfolio Program) - Minutemen Creatives - UT Waterski Team
I engaged in immersive graduate-level courses, diving into the sports product industry. These courses gave me a foundational understanding.
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Daniela Lopez works for HubSpot.
Daniela Lopez is listed as Senior Marketing Manager | Growth + Search + Content at HubSpot.
Daniela Lopez is based in Portland, Oregon, United States while working with HubSpot.
Daniela Lopez has worked for Hubspot, Gpo, Mccombs School Of Business, The University Of Texas At Austin, Datagran, and Bakery Agency.
Daniela Lopez's colleagues at HubSpot include Lorraine Rowley, Jonathan Quass, Tina T., The Jagga, and Lillith Caro.
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Daniela Lopez holds Bachelor Of Science (B.S.), Advertising, With A Minor In Business from The University Of Texas At Austin.
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