Daniela Milanova Email & Phone Number

Utrecht, Netherlands

As the graphic designer for Waterhandjes, I was entrusted with creating its visual identity, web design, and campaign materials. My primary objective was to craft a distinctive brand image that encapsulated the essence of Waterhandjes while effectively engaging its target audience. The visual identity incorporated water level and heat maps-inspired visuals symbolizing the nature of the organization’s work in water management. Additionally, I developed materials for the recruitment and marketing campaign, ensuring all designs reflected the organization’s core values and fostered connection while raising awareness of its mission.

Groningen, Netherlands

As the graphic designer for ClimateCafé, I was responsible for developing its complete visual identity and design toolkit. My objective was to create a cohesive and compelling brand image that effectively conveyed the organization’s mission while resonating with its target audience. I aimed to craft visuals that represented the spirit of the organization, with a colorful aesthetic inspired by the flow of nature and the enthusiastic spirit of young adults aiming to create a better sustainable future. Emphasis was placed on highlighting the global, international spirit of ClimateCafé, ensuring the design reflected its core values, fostering engagement, and enhancing its public presence.

In my role, I was responsible for developing the brand identity and crafting a comprehensive visual identity, which included a design toolkit. To effectively engage the audience, it was crucial that the visuals aligned seamlessly with the company's identity. The logo serves as a symbolic representation of Youth for Climate Adaptation, encapsulating the organization’s essence in a distinctive signature mark.In addressing climate change, it is vital to consider the intricate relationship between nature and humanity, particularly through the lens of Earth's elements. The visuals are thoughtfully designed to reflect this concept, incorporating shapes inspired by nature. To highlight the human impact on climate adaptation, the design features a woodcut representation of the Earth, while the fingerprint motif signifies the human element. Moreover, the shapes and colors of the visual identity embody the four elements of nature, collectively creating a representation of the planet's fingerprint, which underscores the interconnectedness of all Earth’s elements and humanity.In addition to these responsibilities, I collaborated with the communications team to develop strategies aimed at attracting and engaging our target audience, as well as creating web design elements that enhanced the overall user experience. I also produced visuals for various social media platforms, including custom Instagram filters for the campaign. The logo and accompanying visuals effectively encapsulate the philosophy and mission of Youth for Climate Adaptation, conveying a cohesive message and aesthetic while highlighting the essential connections among all key aspects of the organization.

Bachelor'S Degree, Graphic And Interaction Design

High School Diploma, Design And Applied Arts

Erasmus+, Design And Applied Arts