Daniela Vitale Email & Phone Number

I am a seasoned strategic leader with 19+ years of experience across banking, payments, and consulting, equipped with dual honors degrees—BCOM Honours in Strategy and BSC Honours in IT & Design—and a BCOM in Intrapreneurial Management. My career is built on a foundation of driving product innovation, shaping winning strategies, and leveraging data-driven insights to fuel growth and profitability.As a Head of Strategy or Product Management, my core strength lies in translating high-level vision into actionable strategies that deliver measurable results. I excel at deep-diving into market trends, competitive landscapes, and operational drivers to craft strategies that are both innovative and grounded in reality. My approach is customer-centric, focusing on identifying and understanding the ideal customer through rigorous data analysis and primary research, which allows me to develop differentiated products and value propositions that resonate with the market.My expertise in product management is reinforced by hands-on experience in the software delivery lifecycle and formal training from industry leaders like Marty Cagan and Product Rebels. I have led digital product development initiatives, including serving as Standard Bank’s lecturer on the topic, where I prioritized products based on robust business case analyses and opportunity assessments. My passion for delivering exceptional user experiences is underpinned by a strong background in process engineering, enabling me to provide actionable guidance to design teams and ensure that product features align with user needs and business goals.I am adept at building and leading cross-functional teams, fostering collaboration, and driving alignment across departments to execute on strategic objectives. My work is characterized by a meticulous attention to detail, whether it’s maintaining a product backlog, defining clear acceptance criteria, or identifying and resolving design flaws. Throughout my career, I have developed and refined a comprehensive set of best practices, processes, and templates, which I use to coach and develop high-performing teams, optimize efficiencies, and ensure strategic initiatives are executed flawlessly.My strategic orientation is complemented by a data-driven approach to decision-making. I prioritize identifying the right metrics of success, tracking performance rigorously, and adjusting strategies to ensure goals are consistently met. I am committed to delivering value through innovation, operational excellence, and a relentless focus on customer needs.

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  Head Of Product

  Zapper™

  Johannesburg, Gp, Za