Daniel Alt Email & Phone Number

Menasha, WI

A global supplier of polyolefin shrink film used in total over-wrap applications for the display, protective packaging and food markets.Responsible for driving incremental sales and market share growth through direct contact within large, national and multi-regional Integrated Consumer Product and Consumer Manufacturing Companies by creating strategic.

Menasha, Wisconsin, United States

A leading North American manufacturer of polyolefin shrink film, commonly used in display packaging, product protection and shipping, and more.Expaned responsibilities to manage distributor activity in the Upper Midwest and Eastern Canada regions as well as development and growth for specific national account sales in the regions.

Bemis Clysar - Oshkosh

• A global supplier of polyolefin shrink film used in total over-wrap applications for the display, protective packaging and food marketsFocus is on execution of the market plan strategy for Clysar polyolefin product.
• Championed Bemis Clysar Valet℠distributor-focused print management program resulting in annual sales of $250,000.
• Developed and implemented Clysar Market-Driven Innovation leading to the identification of six new concepts with projected annual revenues of $5 million in 24 months.
• Planned and executed Clysar lead generation process that qualifies all inquiries generated through marketing tactics including: direct mail, e-marketing, tradeshows, events, webinars, website inquiries, and advertising.

Menasha, WI

Focused on development and implementation of marketing strategies for release liner market segments, which represented $100 million in sales. Included in the market strategy is the responsibility to execute market based pricing proposals and manage the product development process to meet the needs of our release liner customers.

• Executed market plan strategy for carbonless paper product line representing $400 million in sales. Built a successful team of Product Specialists to initiate new product development and manage existing products life.
• Investigated and implemented product improvement to reduce application errors in health care and education segments.
• Developed partnership with S.P. Richards to expand distribution resulting in annual sales of $250,000.
• Conceived and implemented a $500,000 annual packaging cost reduction.
• Assembled and led a project team that developed a private label product for a global copier OEM.
• Lead project team to integrate new equipment in manufacturing that expanded direct marketing capabilities and reduced direct mailing cost.

• B2B sales experience managing a region that generated sales in excess of $15 million, covering Illinois, Indiana and Iowa. Supervised telesales associate focused on increasing market awareness for a new specialty paper.
• Exceeded sales goals by 2% in 1997, 5% in 1998, 10% in1999, and 8% in 2000 in a declining market using customer relationship building and solution-based selling techniques.
• Managed three new product launches across 23 accounts and coordinated new product training for over 150 channel partner sales representatives.
• Coordinated and implemented sales blitzes in strategic markets resulting in $200,000 of new sales.
• Grew market share in a declining market by developing business plans, creating and implementing promotional incentive programs, cold calling and joint sales calls.
• Recognized by key channel partner as the Vendor of Year two consecutive years for driving volume and revenue growth targets.

• Provided printing and carbonless expertise in direct support of internal & external customers and managed Graphic Arts Specialist.
• Conducted operational reviews at customers’ facilities to improve production efficiency and reduce raw material costs.
• Collaborated with key members of the Technical Services department to reduce customer response rates by 30% for product complaints and application inquiries.
• Increased product awareness and demonstrated “best practices” by operating printing presses at trade shows throughout US and Canada.
• Created, developed and taught “hands on” training program to improve product application, and offset/digital printing knowledge within the organization that was implemented as a Standard Operating Procedure.

• Taught “Introductory Printing”, “Introductory Electricity”, and “Advanced Production Printing Principles” to students in grades 9 – 12.
• Developed new printing and electricity curricula resulting in a 30% increase in student enrollment.
• Designed and executed a process to print district-related material internally which allowed the district to reduce costs by 15%.
• Coached football, girl’s basketball, and track, as well as served as class advisor.

Bachelor Of Science Degree, Industrial Education Major With Concentration In Graphic Communications

Activities and Societies: Sergeant-At-Arms, Stout Typographical Society, 1984.

Education record