DanielFLeRay.comFreelance editor and marketing consultant for a wide range of clients in higher education, healthcare, and marketing. Clients include more than a dozen institutes of higher education across the country, including R1 universities, healthcare and life sciences communications agencies, and international marketing firms.

Oversaw production of print and digital editions of "Whitman Magazine." Project managed each issue from story generation through publication, overseeing budget and supervising freelance writers/photographers and staff writer. Helped lead editorial strategy for Whitman.edu and social media. Worked with college president and vice-presidents to create communications that served college admission, development, and alumni relations goals.

Feature writer and editor for "Whitman Magazine" and Whitman.edu. Managed budget and assigned stories to student workers and freelancers. Contributed to editorial strategy for Whitman.edu news content and copywriting, and to site content management and social media. Edited and created weekly campus email newsletter.

Managed media relations and public relations for Whitman. Liaised with faculty and staff to create press opportunities to increase Whitman’s profile nationally. Write copy and news stories for the web, for email newsletters, and for "Whitman Magazine." Wrote copy for online advertising.

Oversaw marketing operations for American office, developing and executing communications strategies for product launches and promotion, copywriting for digital and print marketing, and PR campaigns created with external PR agency. Project managed a rewrite and redesign of Sedo.com, directing product, design, and tech teams.

Head global copywriter for Sedo’s websites and products. Create marketing/communications plans and coordinate their implementation with N. American and European offices. Liaise with industry press and run Sedo social media channels. Create PR opportunities in print and on the web, and act as a Sedo public spokesperson. Write copy for emails, newsletters, landing pages, banner ads, print ads, and event collateral.

Excelled in a customer and technical support role. Managed portfolios for high-value clients. Spearheaded efforts to overhaul website copy promoting Sedo’s domain transfer services. Mentored and trained junior team members.

Clients include:Bloson.com - Charitable social media • Wrote press releases and conceived taglines for marketing materials. Copy edited website to improve brand identity.ideaLaunch - Content marketing • Wrote content to improve SEO for clients in the retail sector.mobiLaurus - Mobile app development. • Copy edited press releases and website copy.Karen's Custom Cuisine - Food service. • Led copywriting efforts for KCC website. Designed online content, including logos, and used social media to build and retain customers.

Managed junior editor and team of interns. Wrote editorials on current PR campaigns and communications issues. Managed freelance contributors and edited their articles on communications, PR, and politics. Co-created European Excellence Awards for communications professionals. Expanded social media presence for Communication Director.

Coordinated translation projects and managed freelance translators for financial, medical and legal clients. Proofread translated copy against original for quality assurance.

Created clean copy for typesetting new editions at boutique Boston publisher. Proofread and copy edited for accuracy.