Full stack marketing leader responsible for demand generation, brand, product marketing, and business development functions. Northspyre is a cloud-based intelligence platform that empowers real estate professionals to attain predictable outcomes on development, capital and asset projects across real estate project types. It leverages the power of automation, data analytics and proactive insights to help you make better and faster decisions - whether it's on one complex project or several different portfolios.

Struck aims to provide founder-first capital for innovative entrepreneurs who want to change the world. Specializing in Seed and pre-Seed B2B investments, we work with young founders who leverage information asymmetries to build core technology innovations with the power to transform industries. We promise to deliver more sweat equity per dollar invested than any other investor on your cap table.

Elevating People leaders to deliver the employee moments that matter most.

Investing in disruptive founders / companies as well as offering GTM advisory expertise (Marketing, Sales, Business Development) to a select group of technology leaders and their teams.

Pavilion is powered by an international community of sales, marketing, RevOps, and success leaders from the world’s fastest growing companies. Together, we teach new skills, forge meaningful connections, and help our companies grow.

Upkeep is an Asset Operations Management solution that helps maintenance, reliability, and operations teams efficiently manage the day-to-day maintenance life cycle, optimize asset utilization, and gain insights into real-time performance data. Mobile-first and designed for a dispersed workforce, UpKeep gives maintenance teams one place to manage inventory, work orders, and budgets while giving technicians convenient and immediate self-help where they work. Reliability teams use UpKeep for asset performance management to measure and optimize long term efficiency of their assets over the assets’ lifetime. Operations teams use real-time performance monitoring to understand critical business metrics through remote condition monitoring using sensors and UpKeep’s Edge platform.Over 3,000 leading companies including Rehrig Pacific, McCormick, Orangetheory, NatGas, and Constellation use UpKeep to bring together disparate data to empower every technician to be their most productive, wherever they are.Founded in 2017, UpKeep is backed by $49M in funding from leading investors including YCombinator, Battery Ventures, Insight Partners, and Emergence Capital.

Sendoso is helping leading marketing, sales, and CX organizations stand out and connect with their customers. When budgets are constrained, channels are limited, or in-person isn’t possible, you should be doubling down on winning strategies. Sendoso is a proven way to drive pipeline and revenue. Invest in sending and invest in your own revenue success.

Joined early Series A and hit major revenue milestones to bring in $28M Series B in March of 2019. Led global marketing, go to market alliances and sales development, with major markets in ANZ, United States / Canada, and UKI.

Part of Apttus, acquired by Thoma Bravo September 2018, rebranded from Apttus to Conga. Joined at Series C and lead Global Demand Generation, Field Marketing, Partner Marketing, Sales Development, Marketing Operations, Digital Marketing and International Marketing Teams (EMEA, APAC/Japan, India) with a team of over 70 globally. At Apttus, the category-defining and leading Quote-to-Cash (QTC) software provider, we’re driving the vital business processes between a buyer’s interest and the realization of revenue. Apttus’ offerings are fueled by the Apttus Intelligent Cloud, which maximizes the entire revenue operation by driving behavior and providing prescriptive data to company decision-makers. No other enterprise-level application has ever used technology in this way, and as a result, Apttus is uniquely positioned to deliver successful customer outcomes, improving the realization of revenue from the top-down, while also solving symptomatic issues within the sales cycle. The Apttus Intelligent Cloud powers all of Apttus’ Quote-to-Cash solutions, including Configure-Price-Quote (CPQ), Contract Management, Omni-Channel E-Commerce, Revenue Management and more. These solutions are enhanced by Apttus’ Incentives Suite which including advanced promotions, sales compensation, and rebates. Using these tools, Apttus’ customers will motivate their prospects, customers, partners and sales reps to take the actions that best improve revenue at every stage of the sales cycle. Additionally, Apttus’ X-Author solution increases adoption of these tools across your organization by allowing the Microsoft Word and Excel to function as user interfaces for CRM platforms. The Apttus Intelligence Suite utilizes Deep-Learning capability, including artificial intelligence and machine learning, that dynamically recommends relevant, informed actions that improve revenue processes: the top percentile of every sales organization will serve as a model for the entire sales operation.

Instructor of Marketing & Advertising Ethics and Integrated Marketing Communications to marketing and business certificate students.

Acquired by DataMentors July 2015. Brought in to modernize the brand and create an inbound acquisition machine. Market leader in data-as-a-service (DaaS): marketing information, intelligence, behavioral targeting and campaign deployment, servicing small non-profits all the way up to Fortune 50 companies.•Executive management member, manage all lead generation, customer retention, sales support, product management / marketing and branding functions across 3 business units: agriculture, automotive, general marketing.•Select and manage key agencies for website redesign, content marketing, and marketing automation program.•Re-launch company website, resulting in 4x lift in lead generation, 44% increase in unique site traffic, 87% increase in organic traffic, and 400% increase in pipeline creation.•Design and implement marketing automation process, including Salesforce.com integration for more informed and detailed sales process. Development of key KPIs and dashboards for ongoing measurement of efforts and success.•Rebrand company across 2 brands (automotive and data) to give modern look / feel. Key contributor to 20% sales growth year over year.•Develop new revenue streams and promote product integrations with Oracle, Five9 and Act-On.

A leading provider of Switchable Glass and Film, Glass Apps offers this unique solution in healthcare, government, corporate offices, retail outlets, hospitality as well as residences throughout North and South America, among large corporations, and Fortune 500 companies.•Launched new website in 3 languages, including Salesforce.com integration for more streamlined lead capture process. Resulted in 100% increase in traffic conversion and 60% increase in organic search traffic. Doubled sales year over year.•Drove go-to-market strategy, product-level positioning, value propositions, and pricing strategies through market research. Automotive launch resulted in significant partnership development, press pickup, and 3 industry awards at 2013 SEMA show.•Developed key relationships with trade and consumer magazines and websites. Widespread PR pickup received including major inclusion in Robb Report Home & Style trend article. •Oversaw inside and field selling teams.

•Designed and executed yearly marketing plans. Managed a team of 15 across various B2B and B2C marketing disciplines with responsibility for 250 print/ digital advertisements, 25 direct digital/mail catalogs, 150 e-mail campaigns, 400 live events, 10 social media channels, 3 websites, internal blog, newsletter and eCommerce. •Raised sales by 90% in targeted product areas through introduction of monthly sales specials and sales force incentives, and boosted sales at a key trade show by 17% through a revamp of merchandising strategy.•Increased web and social media engagement by 1,000% in one year; enhanced programs on YouTube, Facebook, Pinterest, and Twitter. Doubled Facebook “Likes”; increased yearly website unique visits by 34%, reaching 1.1M+.•Introduced digital marketing to direct marketing program. Digital catalogs, email append, and data enhancement resulted in 500% increase in engagement and 30% increase in performance music sales.

•Saved $600,000 within first year as key member of Marketing Department restructure from 4 teams to a matrix organizational structure. Worked cross-functionally to refine marketing programs, resulting in increased impressions, increased ROI, and overall sales increase across organization. •Designed systems to maximize productivity across all marketing channels. New data insights resulted in 50% increase in e-mail marketing clicks, 30% increase in direct mail impressions, and continual feedback to product line teams for product development.•Organized and consolidated data management, including process development for timely and accurate product release data via ONIX feed to large distributors such as Ingram and Baker and Taylor, and key accounts such as Amazon, Barnes & Noble, Sheet Music Plus, and Guitar Center. Efforts resulted in major increase in online sales and consistent product data across company.

Various roles held including Associate Editor, Project Manager, and Marketing Coordinator.•Collaborated with a sales team of 20 and led dealer channel marketing. Launched new CRM strategy, e-mail marketing, and optimized sell-through from merchandising plans, special offers, co-op programs, POP, and promotions both nationally and through individual territories. Produced monthly new product catalog mailed internationally to over 5,000 retailers. •Increased online orders by 3,000% through launch of retailer direct-order website.•Placed multiple attention-grabbing stories in trade magazines, while increasing product pickup rates by 15%.•Introduced a pioneering YouTube page with 2.6 million views and 2,000 subscribers within one year.

Assist artist manager with artist tour scheduling, music supervision pitches, press kits, clippings, live event merch sales, photo shoots, and web updates.

Research copyright information for song placement, write magazine copy, advise on voice-over talent selection, organize interview schedule for artists.