Crime Stoppers Victoria is a not-for-profit organisation that works with the community and the media to help police solve crime and keep Victoria safe. Since 1987, CrimeStoppers Victoria have received over 1.33 million tips from the community, resulting in over 27,600 arrests and the recovery of more than $406 million worth of drugs, property and cash.

Responsible for leading and growing Australia's leading healthcare marketing and medical education agency, Bastion Brands. Worked with the CEO, Chair and staff to grow and sell the business which was acquired by Havas Health & You. Working throughout Australia, across APAC and globally to deliver complex commercial strategies for medical, pharmaceutical and technological life science companies with the right balance of science and emotion. Director of Digital working with clients to leverage marketing, business and sales technology across CX, Omnichannel and Digital to accelerate customer engagement. Bastion Brands helps to make more Australians healthier. We partner with healthcare, medical technology and life sciences organisations, clinicians, patients and government to deliver better health outcomes for Australian's. Clients: * Alcohol and Drug Foundation* Amgen* Alcon* AstraZeneca* Abbott Diagnostics, Diabetes Care* Becton Dickenson* CSL Behring* CSL Vifor* CSL Seqirus* Celgene BMS* Nutricia Danone* Gilead* MSD* One in Five* Pfizer* Polynovo

Providing non executive strategic, risk and governance leadership to Victoria Walks and the CEO.Victoria Walks is an evidence-based health promotion charity, leading the move for walkable communities in Australia since 2009.Focused primarily in Victoria, and increasingly nationally and internationally, to enable all types of walking – recreational, incidental and transport related.VicWalks offer leadership and independent expertise and make timely and evidence-based contributions to influence policy and practice. In everything we do, VicWalks demonstrate the critical role walking plays in our health, well-being and economic productivity.

I managed Edge Melbourne, one of the largest Independent integrated creative, content, and digital agencies in Australia that helps brands stay relevant, relentlessly. I was responsible for the Melbourne office and digital consultancy services. Clients: * AGL, * Alcohol and Drug Foundation* Australia Post * Australian Unity - Health Insurance* BASF* Bayer* City of Melbourne* ME Bank* Mitre10* Save the Children* Suncorp Group - AAMI, APIA* University of Melbourne* Vicroads

As Head of Strategy, I led the agencies development of strategic capabilities and process across all clients. • Responsible for the digital strategy for internal and external platforms. Covering more than 25 websites.• Partnered with retail, pharmaceutical, utility and corporate groups to develop and deploy online solutions.• Conducted research and developed the digital specifications: Content, UX, UI, Design, Functionality, Technology. • Oversaw the project budget and key vendor relationships for major projects.Clients:* Amcal Chemists* Sigma Pharmaceuticals* Simply Energy* Tefal, Group SEB* Adairs* Mattel * Jenny Craig* Hamilton Island* Lumo Energy

Tongue, a digital and experiential agency established with creative foundations, focused on large scale clients and the creation of BIG Ideas that people talk about.I managed the Melbourne office and led engagements with:*Colonial First State Global Asset Management*Suncorp - Bingle Insurance*Origin Energy*VicRoads *Australian Broadcasting Corporation*Chadstone Shopping Centre

As Director of Digital I was tasked to build digital strategic direction, capability, service offering, work with key clients, win new clients, lead digital strategy and manage project delivery in Australia, New Zealand offices and Singapore. Clients:* Chemmart Pharmacy* Symbion Pharmaceuticals* VicRoads * Victorian Department of Justice* Australian Federal Government - Department of Health* Australian Federal Government - Department of Families* Skills Victoria* Rio Tinto* Placemakers New Zealand * Mondelez* Nestle* Unilever Singapore* Ford* Kellogg'sI was selected and completed the JWT Sam Meek, global leadership training program.I was responsible for digital strategy and projects that won awards including: Cannes Lions Bronze, AWARD Silver, Adfest Silver and Bronze, APG Gold, The Work, MADC Silver, Mobius Gold and Digital Media Asia Silver and Bronze.