Project & Communications Director
Current- Hired to develop and implement the marketing campaign for this real estate investment company that focuses on residential remodeling projects, renovations, and “house flipping”.
- Increased social media impact through content creation on Instagram (added 4,000+ new followers) and implementedtargeted ad campaigns in the Knoxville market to identify new potential home renovation opportunities.
- Conceptualized and implemented creative marketing strategies to showcase new homes under renovation by shootingvideo “walk-throughs” and allowing viewers to vote on their favorite interior design choices. Strategy.
- Wrote and posted property descriptions online to generate buyer interest and reduce number of days on the market.
- Implemented a direct mail campaign that secured two home renovation opportunities in just three weeks.
- Fulfill additional roles for interviewing/hiring new employees and managing renovation projects.