Danielle Dodd Email & Phone Number

Rotorua, Bay Of Plenty, New Zealand

Hamilton, Waikato, New Zealand

Introduced brand for the Megan Smith & Co. real estate team; building brand awareness and consistency across all channels of communication.Managed social media plan and content creation for Facebook, Instagram and LinkedIn.Oversaw database acquisition and data discovery primarily for e-newsletter campaigns.Developed digital marketing campaigns across key third-party real estate websites; increasing requests for appraisals and buyer engagement.Strengthened brand credibility by implementing a client testimonial process.

Hamilton, Waikato, New Zealand

Planned, developed and executed all of the marketing and promotional activity.Effective management of graphics and design functions for all facets of website, EDM and branding for 1-day, including personal management of graphic designers and photographer.Development and activation of social media marketing strategy; increasing revenue by 20% MoM.Campaign management and reporting via Google Analytics trends, results and conversions.Implemented customer acquisition and retention campaigns across digital and traditional media channels.Oversaw product-to-site process and house brand product and brand creations, resulting in 15,000 new SKUs added to site in 2021.Trade promotional campaign planning and execution.Enhanced website user experience in line with e-commerce best practices.

Dubai, United Arab Emirates

Manage visitor marketing campaigns for regional B2B exhibitions:- Middle East Cleaning Technology Week 2019- Automechanika Riyadh 2020Successfully plan marketing strategies and timelines for trade shows in Dubai and Saudi Arabia.Efficiently manage the execution of visitor marketing activities, with campaigns focused on visitor acquisition, retention and conversion.Allocate and manage marketing budget and spend.Measure campaign performance and effectiveness of channels and messaging to improve campaign optimisation.Visitor audience profiling, segmentation, message development and delivery of value propositions.Website management including content development and copywriting for website and e-newsletters, reviewing via Google Analytics.Co-ordinate with agencies on the design and production of all marketing materials, including print adverts, flyers, signage, sales brochure, web banners, emails etc.Media selection and management, identifying media partners for online and print channels.Co-ordinate with digital agencies to manage PPC campaigns across Google, Facebook and LinkedIn.Effectively analyse and evaluate the success of previous marketing campaigns to identify gaps and areas of growth for visitor acquisition.

Dubai, United Arab Emirates

Plan and execute visitor marketing campaigns for regional B2B exhibitions.- Middle East Cleaning Technology Week 2018- Automechanika Jeddah 2019

Dubai, United Arab Emirates

Successful business to business communication with international law firms, accounting firms and event planners.Customer relationship management including maintaining customer databases for multiple companies.Event organisation specialising in seminars, conferences and exhibitions.Successfully managing various social media accounts and implementing campaigns via LinkedIn and Facebook.Website content and design via WordPress platform.Effective media monitoring and reporting.Substantial market research into the FMCG industry, discovering new products for distribution within the Middle East.Coordinating and designing business propsals used for pitching to prospective clients.

Hamilton, New Zealand

Administered design projects and created design briefs, while collaboratively working with graphic designers to create marketing material including catalogues, mailers, EDM’s, POS and website visuals.Efficiently managed advertisements and media bookings including digital, radio, newspapers, mailer distribution, poster campaigns and Facebook ads.Successful project management and implementation of all in-store POS across 10 stores, including providing visual merchandise guidelines.Effectively managed and implemented international supplier executions in-store and online to effectively showcase brands and their stories, including product and range launches. Brands included Icebreaker, Marmot, The North Face, Salomon, Burton, Ripcurl and TrekCreated and implemented social media strategies, communicating via Facebook, Instagram and YouTube, managing these via Hootsuite.Managed and directed outdoor photoshoots for Torpedo7 products.Assisted with event organisation for pop-up stores: Fieldays and Crankworx.Wrote website content including help and advice articles and blog posts.Analysed and evaluated marketing efforts which included using Google Analytics.Daily checks of the EDM's and e-commerce website.Effective brand management.

Hamilton, New Zealand

Communicate with MCSA members via different channels.Network with professionals in the communications industry to build connections.Work with other board members to actively promote the club throughout the university.Liaise with PRINZ to organise memberships.

Hamilton, New Zealand

Customer service and sales.Merchandising a wide range of clothing, footwear and recreational equipment from international brands. Implementing an assortment of promotional information .Working closely with other staff members to meet the needs of customers.

Hamilton, New Zealand

Promoting Waikato DHB and it's services through different forms of communication.Writing website content.Writing intranet content.Interviewing staff and writing staff profiles.Media releases.

Rotorua, New Zealand

- Merchandising an extensive range of clothing, footwear and outdoor recreational products- Retail sales- Telephone communications- Computer inventory and systems

Rotorua, New Zealand

- Catching and launching Zorb’s- Taking photographs of customers- Driving customers around the site- Communicating with customers from all over the world

Diploma, Te Tohu Paetahi - Māori Language

Bachelor Of Communication Studies, Marketing And Public Relations

Activities and Societies: Management Communication Students Association (MCSA), Golden Key International Honour SocietyPapers taken.

Ncea Level 1, 2 & 3

Activities and Societies: Prefect, Peer Leader, Ball Committee, Enviro Challenge, Stage Challenge.