Danielle Doty Email & Phone Number

Pacific Palisades, Ca

Beverly Hills, California

Sherman Oaks Fashion Square & Beverly Center

Shop Manager, Bloomingdales Beverly Center & Sherman Oaks Fashion Square•Merchandising the product in store according according to visual standards and best sellers•Order and reorder merchandise based on past performance sellers by utilizing company reports•Scheduling•Setting employees goals; following up on work results.•Maintain store staff by recruiting, selecting, orienting, and training employees.•Train, counsel, and discipline employees; planning, monitoring, and appraising job results.•Achieve financial targets each month•Exceptional customer service •Increased clienteling to drive sales•Present monthly product knowledge seminars to Bloomingdales staff – showing new merchandise, outfit building to different types of customers, how to detect fraud, inspiration of collection, etc.•Secure merchandise by implementing security systems and measures.•Protect employees and customers by providing a safe and clean store environment.

Los Angeles, Ca

Represent the Company through a clean, healthy physical appearance and product knowledge*Participated in various guerilla style distributions and upscale events (LA Marathon to fashion shows)*Medical research regarding the documented benefits of pomegranate juice*Sought out individuals who blog about the benefits of pomegranates or use it in their cooking*Shipped product to the bloggers

Beverly Hills, Ca

Marketing•Navigate through and expand internet, guerilla, and external marketing strategies for the studio•Wrote text of website strategically for SEO utilizing keywords and metatags•Write and design newsletters and proof advertisements•Update all social media (Twitter, Facebook, YouTube Channel)•Forecast new marketing strategies (implemented golf advertising, school PTA, wedding) to suit demographicsBookkeeper•Bookkeeping through paying all monthly expenses (rent, cleaning, phone, etc.)•Pay Sales & Use taxes each quarter •Daily finance reports to ensure that the accounts balance at the end of each day•Calculate and write paychecks every 1st and 15th of each month •Monthly financial reports including all Pilates Studio expenses and profitsOffice Admin•Efficient correspondence between front desk, clients, and instructors regarding scheduling•Familiar with City of Beverly Hills visible signage approval process•Get supplies for the studio weekly•Manage retail inventory and place all inventory on MINDBODY website•Track new clients and prospects through phone calls and emails•Withstand working early hours from 730am until 8pm on a consistent basis•Phone rapport and exceptional customer service with Beverly Hills clients, continuing at all hours via phone and email•Oversee all staff scheduling and appointments•Increased overall sales 67% since being hired ($30k/month to $50k/month)

Book models according to specifications of the client. Ensure receipt of hours worked and process payroll. Follow up and follow through of each event in markets across the United States.Encourage and attract new customers to the promoted product by detailing advantages and highlighting the differences. Execute promoted strategies and increase brand awareness

Brand ambassadors merchandise and answer questions for the purpose of generating public interest in a brand, product or service. They assist brand managers with the implementation of sales and marketing campaigns and provide feedback on sales opportunities in the marketplace. Brand ambassadors directly interact with consumers and provide information about products or services a company has to offer. They make a company's market offerings appealing to drive consumer demand and preference for a brand name.

Interview refinery employees to use their experiences to promote safety throughout the refinery*Make Powerpoint slides for each employee interviewed to be shown at the marketing events*Negotiated prizes for the employees from the sponsors of the refinery*Organized the marketing luncheons in which we distributed various prizes donated by the sponsors

Merchandising: Brand Positioning Analyses by visiting stores and noting product placement of competitors*Marketing: Tracked PR clips, text checks, distributed Ad Campaign CDs to licensees*Licensing: Design a newsletter for the licensees*Research: Prospective licensees for all lines (accessories, children, bedding, small leather goods, etc.)

Verified cash and daily deposits recounting the cash and signing all envelopes* Fashioned displays and bustforms for the store displays and imaging concepts* Adjusted prices as tagged* Sent e-mails encouraging customers to come shop sales and view new merchandise

301 Arizona Avenue Santa Monica, Ca 90401

Bachelor Of Science, Retail Management

Activities and Societies: Delta Sigma Pi, Syracuse Cheerleadingand Entrepreneurship & Emerging Enterprises

Retail Management ; Entrepreneurship & Emerging Enterprises, Business

Activities and Societies: Delta Sigma Pi, Cheerleading Team