Danielle Doty Email & Phone Number

As a Senior Social Media Strategist, I manage and execute social media strategies for clients across industries including retail, automotive, and healthcare. My efforts require me to revitalize brand voice guidelines, draft a comprehensive social media guidebook, and establish a cohesive social media presence for a national client. It is my duty to attain maximum client satisfaction and achieve community buzz by solely developing contests and giveaways, leading to increased brand recognition, social media reach, online reputation score, and positive brand sentiment. Moreover, I have recruited and trained Social Media Coordinators to better meet client needs and support in managing workload.Below are my notable accomplishments:• Optimized Instagram profile reach by 158% through effective social mediastrategies.• Increased Facebook post engagement rate for healthcare client by 307% in 8 months.• Promoted from Social Media Strategist to Senior Social Media Strategist for delivering exceptional performance.• Defined best social media practices and step-by-step guides to create and post content on YouTube, LinkedIn, Instagram, Facebook, and Twitter.• Planned and orchestrated informational quarterly training for more than 40 participants to maintain up-to-date knowledge of social media trends.• Improved clients' social media engagement by designing interactive social media content through close coordination with wide range of animators and graphic designers.

New Orleans, Louisiana, United States

New Orleans, La

While serving as Social Media Manager, I developed and implemented effective social media marketing strategies to boost website traffic and establish positive customer relationships. I led the planning and preparing of excellent email campaigns to maintain effective communication with audiences and curate engaging content for blogs to optimize website traffic.The following are my renowned contributions:• Built communities and cultivated continuous engagement on social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube, while supporting through copywriting and active reporting.• Produced effective press releases and branded e-blasts to communicate clients' news to press and web customers.• Maintained effective collaboration with photographers and animators to develop engaging content for clients.• Established voice of clients' brands with social media, blogging, and content development across various industries, involving legal, automotive, healthcare, and construction.

New Orleans, La

During my tenure with Trashy Diva, I actively organized and orchestrated informative meetings to discuss and analyze digital marketing performance on weekly basis. It was my responsibility to allocate and administer the budget for Facebook ads and marketing campaigns.My key highlights in this role include:• Collaborated with graphic designers and in-house photographers to create creative advertisements.• Maintained effective coordination with Technical Team to ensure an effective website and boost overall digital performance.

New Orleans, La

As a sales associate, I assessed customer needs and provided assistance and information on products. I am a strong team player and successfully partnered with co-workers to provide proper customer service and reach sales goals. I maintained a positive atmosphere conducive to both co-worker and customer relationships. I was later promoted to Digital Marketing Coordinator.

Flagstaff, Az

I created monthly newsletters to keep clients informed of events, news, and promotions. I successfully maintained social media presence across multiple platforms including StumbleUpon, Facebook, Pinterest, and Tumblr. I would often correspond with clients and potential clients and foster positive relationships. I also completed mail runs and daily upkeep of the office.