Danielle Davidson Email and Phone Number
Danielle Davidson work email
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Danielle Davidson personal email
Danielle Davidson phone numbers
Results-driven marketer with 8 years of experience in retail, CPG, and entertainment on both brand and agency side. Focused on creating meaningful connections with consumers to drive incremental lifetime value. Skilled in cultivating vendor and client relationships, forming collaborative cross-functional teams, and communicating effectively across various professional levels and areas of expertise. Strong bias for action, rapid execution, and continuous growth.
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Brand ManagerStaples Sep 2023 - PresentFramingham, Ma, UsBrand Manager for Staples Private Brands: Perk, Pick Me Up Provisions, and Coastwide Professional
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Senior Marketing ManagerWayfair Sep 2022 - Jun 2023Boston, Ma, Us- Managed programmatic online video and connected TV campaigns driving $150M in annual revenue- Implemented strategic testing and optimization plan to improve online video channel efficiency- Streamlined team workflows, leveraging cross-functional technical and creative teams and external vendors- Launched online video marketing for Wayfair Canada, expected to drive $25M in incremental annual revenue- Led strategic allocation of ~$100M annual TV budget, expected to drive $300M+ in incremental revenue- Nurtured company relationship with 12 major TV networks, securing optimal rates and added value- Optimized TV impression allocation to achieve reach & frequency goals while maintaining efficient CPMs- Managed team of analysts, mentoring through strategy development, relationship building, and budget management -
Mba CandidateThe Tuck School Of Business At Dartmouth Aug 2020 - Jun 2022Hanover, Nh, Us -
Brand Management InternDanone Jun 2021 - Aug 2021Paris, Fr- Developed brand strategy to grow new kids’ yogurt product line from $3.3 million to $76 million annually in 4 years through new format and flavor extensions, product innovation, and in-store promotion- Identified strategic growth opportunities to turn around underperforming brand by leveraging IRI data and consumer research; presented findings to President of the Yogurt Business Unit for North America- Built promotional partnership strategy to grow brand equity for market-leading $350 million legacy brand -
Technical Marketing SpecialistQuantcast Mar 2019 - Jul 2020San Francisco, Ca, Us- Developed bespoke strategies with sales, account management, and ops teams to ensure optimal digital ad campaigns for clients including Pizza Hut, Comcast, and New York Life, totaling over $27 million in revenue- Optimized ad buying strategy by making and implementing data-driven recommendations, leading to revenue growth from $500,000 to $1,000,000 in 4 months for key new business account- Advised clients on technical solutions that best fit their needs, contributing to broader sales team strategy- Excelled in Technical Account Specialist role, receiving highest quality of service rating in North America due to effective client communication, strong strategic recommendations, and superior technical knowledge- Organized and executed events to promote employee satisfaction and company culture with Culture Club -
Media AssociateAka Nyc May 2018 - Feb 2019Us- Planned, negotiated, and executed digital media buys totaling $4.3 million media sales- Improved clients’ cross-platform media strategy by collaborating with client services and insights teams- Managed Google Ads and Google Grant accounts for over a dozen clients including Harry Potter and the Cursed Child on Broadway and the YMCA of Greater New York- Strategized with Google sales team as primary agency contact to ensure the most effective use of Google Ads- Formulated and implemented processes for newly created Media Associate role, formalizing digital media planning and buying practices and filling agency need for dedicated Google account strategist -
Media CoordinatorAka Nyc Jul 2016 - Apr 2018Us- Managed internal buying processes for over $26 million in media sales across television, outdoor, print, and digital by ensuring compliance with sales team strategy and finance team requirements- Collaborated with media team to allocate budgets for comprehensive media plans for over 30 clients- Led digital planning and trafficking for high-profile website takeovers with New York Times, New York Magazine, and top theater site Playbill.com for Tony-winning Broadway shows- Owned communication between media vendors and cross-functional internal teams
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Marketing And Box Office AssistantJerry Herman Ring Theatre Jun 2014 - May 2016- Redesigned and managed social media efforts, resulting in over 100% growth in Facebook followers- Created marketing playbook detailing optimal strategies for utilizing social and local media outlets
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Account Services InternSerino Coyne Jun 2015 - Aug 2015New York, Us- Researched upcoming projects, created executive briefs and presented findings to team- Kept detailed records of client billing- Served as liaison between account team and internal departments including production, broadcast, and digital -
Marketing InternAdrienne Arsht Center For The Performing Arts May 2014 - Aug 2014Miami, Florida, Us- Developed advertising and marketing copy- Assisted with promotion of H2OMBRE world premiere, resulting in over $1 million in ticket sales- Created social media content- Researched and created promotional web content for upcoming performances- Edited press releases -
Marketing InternWalnut Street Theatre May 2013 - Aug 2013Philadelphia, Pa, Us- Researched potential mailing recipients- Wrote promotional letters for group sales- Managed archiving of press articles- Assisted with photo and video work for use on social media- Created database of material for use on Facebook
Danielle Davidson Skills
Danielle Davidson Education Details
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The Tuck School Of Business At DartmouthMaster Of Business Administration - Mba -
University Of MiamiAdvertising Management
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Queen Mary University Of LondonStudy Abroad
Frequently Asked Questions about Danielle Davidson
What company does Danielle Davidson work for?
Danielle Davidson works for Staples
What is Danielle Davidson's role at the current company?
Danielle Davidson's current role is Marketing & Brand Management | Dartmouth Tuck MBA.
What is Danielle Davidson's email address?
Danielle Davidson's email address is da****@****aka.nyc
What is Danielle Davidson's direct phone number?
Danielle Davidson's direct phone number is +121258*****
What schools did Danielle Davidson attend?
Danielle Davidson attended The Tuck School Of Business At Dartmouth, University Of Miami, Queen Mary University Of London.
What skills is Danielle Davidson known for?
Danielle Davidson has skills like Social Media, Entertainment, Facebook, Marketing, Advertising, Public Speaking, Theatre, Singing, Microsoft Excel, Microsoft Word, Arts Administration, Writing.
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