Within my time spent freelance I have had the opportunity to develop & exercise new & existing skills, whilst working with various types of exciting, fashion-forward brands within the Fashion, PR, Editorial Photography and Beauty industries. My work has largely involved:- Web & Graphic Design,- SEO Strategy, - Monitoring & Analysing Website Performance, - Market Analysis, - Competitor analysis.Aside from this, I have been involved projects that have… Show more Within my time spent freelance I have had the opportunity to develop & exercise new & existing skills, whilst working with various types of exciting, fashion-forward brands within the Fashion, PR, Editorial Photography and Beauty industries. My work has largely involved:- Web & Graphic Design,- SEO Strategy, - Monitoring & Analysing Website Performance, - Market Analysis, - Competitor analysis.Aside from this, I have been involved projects that have required:- Packaging Design, - Logo Design, - Design & Production of B2B & B2C (e.g. lookbooks) Materials, - B2B Presentations,- Briefing Outsourced Workers,- Editing Photography (product & editorial).Please contact me for samples of my work. Show less

Shortly into my Marketing Executive position at Savant, I was promoted to Brand Manager, allowing my responsibilities to develop & evolve, grasping a more creative role within the company.Within my team I helped design campaigns that saved the companies yearly budget 200k. This was done by modernising the current advertising strategy and generating timeless visual campaign content including imagery and videos. These attributes supported campaigns across all social media platforms and… Show more Shortly into my Marketing Executive position at Savant, I was promoted to Brand Manager, allowing my responsibilities to develop & evolve, grasping a more creative role within the company.Within my team I helped design campaigns that saved the companies yearly budget 200k. This was done by modernising the current advertising strategy and generating timeless visual campaign content including imagery and videos. These attributes supported campaigns across all social media platforms and websites - building a stable online presence as well as supporting print/ online advertising. My responsibilities included:- Campaign Management Planning, executing and monitoring all campaign activity and ensuring all channels are used effectively to gain optimum exposure whilst engaging with consumers.- Social MediaMonitor and manage all platforms that were handled by an external agency whilst providing creative visual content. Ensuring all brands are correctly represented in the direction of our ethos is a must as well as driving towards goals as a team. For brands that weren't handled by an external agency, I produced plans of both written and visual content.- ExhibitionsPlanning and exhibiting at both trade and consumer shows.- DesignE-shots, press releases, social media graphics, blog content- E-commerceMonitor website efficiency and make changes where appropriate to the design, layout and content to improve SEO.- PR Agency ManagementSupport the Director in regular PR agency meetings to ensure individual brands are gaining the appropriate exposure and money is being spent effectively.- Brand Ambassador ManagementInvolved in establishing and maintaining a solid working relationship with our ambassadors including celebrity MUA Ruby Hammer, presenter Amanda Byram & skier Chemmy Alcott. - Marketing SupportLiaising with stockists to ensure they receive the most useful support to maximise sales.- BlogPlan, monitor and promote. Show less

Savant Distribution is an importer/distributor of the highest quality natural health/beauty products ranging from nutritional oil such as Udo's Choice, to all-natural skincare. As my first permanent role within Marketing, my responsibilities involved:- Assisting and monitoring campaign effectiveness via Google Analytics and Social Media reporting - Ensure campaigns as well as the latest news and breakthroughs within the industry in relation to the brands receive optimum… Show more Savant Distribution is an importer/distributor of the highest quality natural health/beauty products ranging from nutritional oil such as Udo's Choice, to all-natural skincare. As my first permanent role within Marketing, my responsibilities involved:- Assisting and monitoring campaign effectiveness via Google Analytics and Social Media reporting - Ensure campaigns as well as the latest news and breakthroughs within the industry in relation to the brands receive optimum exposure via exploring various channels including Cision Wire- Continuously build and monitor blogger outreach, gaining exposure to a wider audience within our target market and ensure samples are used effectively- Monitor all forms of the latest media mentions, using them to build content for the website and social media. - Deal with enquiries in relation to marketing support for stores including Ocado and BodyKind as well as independents to optimise sales. This involves POS dispatch as well as working closely with stores to create digital artwork that meets their branding guidelines Show less

The Allotment is a men's clothing store based in Leeds. My role involved:- Generating website content within the companies SEO strategy- Assising the manager in writing reports and analysing data- Driving online traffic with web related campaigns- Creating press releases- Assisting photoshoots and catwalk shows- Generate a social media following- Observing the site analytics

Within the well-established PR agency Propaganda, my role involved:- Organising a PR relaunch event for Kryolan, which included effectively inviting private clients - Rihanna’s album makeup artist being one of them- Working directly on clients social media involving creating monthly content plans as well as monthly reports for clients- Supporting managers in meetings

As a volunteer for the new start-up magazine Movement Magazine, I was involved in generating social media content, creating an awareness and online presence within the target market.