Vp Of Marketing - Live Nation Southwest
Current- Leading the Marketing Department for Phoenix, Tucson, and Albuquerque markets. - Responsible for creating and implementing marketing plans for over 170+ concerts and events produced annually. - Managing a $4 Million+ budget across all events, projects, publicity, grassroots marketing, digital and social marketing plus securing promotions and strategic partnerships with media and retail partners. - Advertising across all forms of media; traditional radio, television, print, outdoor, social, digital- Working with Booking Agents, Managers & Touring Offices - Identifying market trends, developing marketing, branding, and advertising initiatives- Mentoring, training, and supervising staff- Lead the rebranding & renaming of multiple venues