Danielle Hine Email & Phone Number

Mansfield, QLD, AU

London And Australia

Content for huge brands, apps, websites, and newsstand outlets, alongside e-commerce articles, podcast scripts, and promotional copywriting. Clients include: Yahoo UK, Boots UK, Dailymail.co.uk, Women's Health Australia, mymenopausecentre.com, Flo Health app.

Australia

As a member of the Corporate Communications team, I worked across UnitingCare Qld’s BlueCare brand. My goal? To create internal and external awareness of the brand’s significant milestones and achievements. I used innovative approaches to connect with staff and internal stakeholders via internal channels in multiple formats; spearheaded collaborative.

London, United Kingdom

Led all health, wellbeing, and lifestyle content for Boots UK via the Boots Health & Beauty channels - a stand-alone website, and luxe, glossy in-store magazine. Drove brand loyalty, brand reappraisal, and £2m of incremental product sales via inspiring, empowering, and educational content. Offered creative thought leadership through brand extension ideas.

London, United Kingdom

Was commissioned to be a freelance editorial consultant on a potential new launch as part of a select team working on a ‘test’ issue of a highly confidential, luxe women’s magazine project at Bauer Media UK. I also contributed to the relaunch of motherandbaby.co.uk, helping grow the site’s bank of evergreen content, with appropriate SEO.

London, United Kingdom

Produced high-end, spin-off magazines for some of Hearst’s biggest titles including Cosmo Beauty and Cosmo Body; Red Living; Elle Decoration Country. Project managed/edited each product, working within extremely tight deadlines and budgets. Collaborated closely with key stakeholders – this included the editors of each main title, plus senior management at.

United Kingdom

Editorial consultant for content agency Sunday, on the winning pitch for an entertainment magazine for Sky TV subscribers. I wrote for newspapers and women’s glossy magazines for well-known UK outlets including two big newspaper supplements, Stella and Fabulous, alongside market-leading women’s magazines such as Marie Claire, Stylist, and Look.

London, United Kingdom

Secured exclusive celebrity content for the print magazine and website and increased readership and loyalty via compelling exclusives, resulting in some of InStyle’s best-selling issues. Nurtured InStyle’s relationships with international celebrity publicists,enabling unparalleled access to some of the world’s biggest stars.

London, United Kingdom

Contributed to publications/websites including: Cosmopolitan UK (2 months as Acting Celebrity Director); The Sun Woman online; The Observer Magazine; Time Out online; SkyMag.

London, United Kingdom

Securing exclusive cover star shoots and interviews; the monthly “In Bed With…” celebrity male interview; writing/ overseeing / commissioning all other celebrity content within the magazine; contributing stories daily to NW’s website; TV and radio interviews representing the magazine.

London, United Kingdom

Ideated and wrote zeitgeisty content that suited in with Elle’s ‘always on trend’ USP – from new lifestyle trends (like ‘art dating’) to fashion, travel, and sex features, I wrote about the kinds of topics an aspirational, noughties twenty-something wanted to know about.