Danielle Kassof Email & Phone Number

New York City Metropolitan Area

New York, New York, United States

New York, New York, United States

SHOWFIELDS is an innovative retail concept built to engage and inspire your sense of discovery through revolving experiences with the brands and communities shaping our future. We partner with brands to create a stage for immersive storytelling and unlock new offline channels for growth.

New York, United States

• Communicated with residential/corporate clients and professional moving companies on relocation details via a startup marketplace platform and personalized dashboard
• Coordinated between clients and vendors from the start of the moving process through post-move follow up, including creating and editing move plans, adjusting inventory and special handling, scheduling load-ins and.
• Implemented strategies to decrease observed bottlenecks, such as a CRM solution to strengthen vendor relationships and simplify the Certificate of Insurance verification process, improving internal lines of.

Brooklyn, NY

• Worked directly with a wide range of segmented clients to supply furniture rentals for events, set designs, and trade shows from inquiry to confirmation, through post-project follow up
• Created deals and edited orders with budgets up to $50,000, by checking availability and offering design suggestions and product recommendations to exceed client expectations
• Supported the delivery process with focus on the daily will-call service; responsible for coordinating and tracking timely pickups and returns of inventory from third parties
• Led in-house client visits and off-site venue walk throughs for new and returning clients to drive sales and branding transparency
• Developed a new system and workflow for long term rentals, by streamlining the creation of specific deals and payment through CRM
• Assisted with inventory updates such as warehouse organization, quantity changes, product dimensions and pricing, website and copy language, color standardization, product quality and damages, and order modifications

New York, NY

• Oversaw live event operations, conducting guest list curation and troubleshooting, guest check-in and credentials, strategic traffic control, and VIP service and hospitality, regularly holding the title of “Front Of.
• Monitored event spaces, equipment, rentals, and contract specifications, serving as liaison and primary point of contact between Event Producers, clients, vendors, talent, and on-site personnel for both in-house and.
• Implemented new organizational systems to regulate inventory, establish a more efficient workspace, and streamline responsibilities, resulting in a decrease of monthly spending
• Managed all administrative tasks such as project staffing and call sheets, updating vendor, client, and inventory lists, reconciling monthly expense reports and approving invoices, coordinating schedules and.
• Systematically archived and organized confidential records, such as event-specific reports, production documents, client contracts, and vendor invoices
• Mentored and supervised interns

New York, NY

• Led and produced three events – a Milk Events x Milk Makeup Fashion DIY event, a Milk Makeup x Sephora product launch event for the Holographic Stick, and an in-house networking event – handling all production aspects.
• Constructed and reconciled budgets, floor plans, workflow and production timelines, shot lists, and notable guests guides
• Tracked all department expenditures and built comprehensive monthly Expense Reports using Concur Solutions
• Supervised the internship program; on-boarded and trained new interns, guided interns through daily tasks and expected etiquette throughout the duration of four semesters, reconstructed and strengthened the official.
• Responsible for RSVP tracking, deck proposals and presentations showcasing trend research and the sourcing of venues and vendors, décor and props, and activations and influencers, in addition to fulfilling client.

New York | NY

• Aided with the pre-production, post-production, and on-site support of NYFW Fall ‘16 runway show
• Coordinated logistics and resources needed for retail and wholesale account management, such as reviewing purchase orders, analyzing selling reports, and drafting up line sheets
• Developed standardized templates for seasonal merchandise reports and marketing presentations used both internally and externally
• Managed the organization, trafficking, and archiving of multi-seasonal samples and handled editorial pulls and requests
• Merchandised showroom, maintained closet, and styled models during Market Week
• Arranged charity and influencer gift baskets

Marlboro, NJ

• Oversaw and facilitated all procedures within Girls 7-14, the department with the most foot traffic, highest turnover, and largest sales volume
• Regularly achieved monthly sales goals and consistently surpassed selling expectations
• Developed and executed storewide merchandising plans and visual displays independently
• Booked and conducted back-to-back personal shopping and styling appointments during the busy seasons (pre-Sleepaway Camp and Back To School)
• Maintained an inviting sales floor and provided outstanding customer service

New York, NY

• Facilitated the production and presentation of the Fall ’16 licensed collections of Vince Camuto, Perry Ellis, and the debut of Original Penguin’s Suiting and Sport Coat collection
• Created integrated marketing materials such as mood boards, style cards, and line sheets
• Recorded customer buying selections and weekly sales reports
• Merchandised and prepared showrooms for buying appointments
• Tracked samples throughout all manufacturing and production stages
• Reviewed purchase orders and factory approvals

New York, NY

• Created and controlled all social media platforms (Facebook, Twitter, and Instagram) in order to introduce and promote brand to the market
• Authored all copy for brand communications and marketing campaigns
• Contributed to the selection of creative brand direction, merchandise designs, trend forecasting, website development, and promotional graphics
• Contacted potential investors, clients, and influencers
• Executed internal sales support and back-end promotional operations

New York, NY

• Sold assorted merchandise to customers at the Columbus Circle Holiday Market
• Excelled in visual merchandising and product knowledge
• Conducted all activities involved in opening and closing booth
• Operated POS system and registered new/potential customers into the e-mail subscription database
• Restocked and recorded daily inventory
• Participated in a vendor tradeshow event

Swan Lake, NY

• Responsible for 10 girls entering third grade
• Engaged campers in team sports, water activities, arts and crafts, and many other activities
• Directed and helped with daily life skills for seven weeks each summer

Bachelor Of Business Administration (Bba), Fashion Merchandising

Activities and Societies: Magna Cum Laude, Member of Delta Mu Delta - International Honors Society in Business, President's List and.

Associate Of Applied Science, Fashion Merchandising

Activities and Societies: Dean's List

Fashion Merchandising