Danielle Gunter Email & Phone Number

St. Petersburg, Florida, US

St. Petersburg, Florida, US

• Provide Microsoft Dynamics CRM support to various Global Wealth Solutions (GWS) sales teams by managing and generating tags, alerts, dashboards, reports, and campaigns
• Develop and implement a communication strategy aimed at educating advisors about GWS investment products. Use audience segmentation to craft personalized messages and assess the outcomes
• Deliver training and guidance to GWS Marketing associates while overseeing the supervision of two summer interns
• Maintain knowledge of the wide-range of investments products represented by GWS, including structured investments, annuities, life insurance, asset-based long-term care, options, mutual funds, and alternative investments

St. Petersburg, Florida, US

• Created Eloqua email campaigns, brochures, and other marketing solutions to educate financial advisors on products and resources available to them
• Utilized AECRM for crafting highly targeted email communications and analyzed key performance indicators (KPIs) to fine-tune marketing campaigns based on results
• Established editorial guidelines and standards for marketing content to maintain a consistent voice, positioning, and branding across all communications
• Supported mutual fund and annuity partners through their intranet websites, offering solutions to enhance site traffic and drive sales
• Compose and craft the quarterly internal newsletter, Quarterly Insights, utilizing Adobe InDesign for a readership of over 500 GWS associates. The newsletter focuses on showcasing the sales advancements and objectives.

Orlando, Florida, US

• Led multiple integrated journey campaigns (email, digital, direct mail, grassroots, events) for over 2,000 season ticket holders to increase revenue, drive retention, and foster brand loyalty
• Increased client demographic understanding by 44%, enabling the delivery of personalized experiences to promote season ticket sales
• Conceptualized and identified target audiences for more than 45 events annually, resulting in a 15% increase in event show rates
• Conducted comprehensive analysis and distributed performance reports across internal departments for all campaigns, events, and operations related to season ticket holders, facilitating measurement of success and.
• Managed a $22k budget for client gifts and giveaways by maintaining relationships with external vendors
• Supported all operations of the client services and fan experience departments by providing strategy and coordination for season ticket holder events, legendary moments, communication, marketing, and annual.

Orlando, Florida, US

• Managed the creation, approval, and distribution of 670 digital advertising pieces and 17 landing pages on OrlandoMagic.com to support the Orlando Magic brand strategy and sales objectives
• Gained exposure to media buying process while composing copy and communicating creative direction to broadcasting teams for on-air TV and radio drops for all 82 Orlando Magic games
• Monitored, tracked, and distributed KPIs of all digital ads and adjusted current and future marketing plans based on results
• Coordinated the schedule and design for multi-channel campaigns (radio, TV, and in-game entertainment) to optimize corporate partnerships, season ticket renewals, and ticket sales
• Submitted and monitored marketing budgets for television, print, and other marketing collateral

US

• Planned, promoted and executed 11 triathlons and running events for up to 500 athletes throughout the East Coast of the United States
• Solely directed and executed a triathlon with more than 200 participants and oversaw 15 volunteers
• Designed two triathlon logos with Adobe InDesign for digital advertising and t-shirts
• Established relationships with potential sponsors and vendors through excellent written and verbal communication

• Executed marketing initiatives for newly created student engagement/incentive program. Helped sign-up more than 2,000 unique users in first eight months
• Part of the student marketing team that developed and executed multiple marketing plans, which led to breaking the University’s baseball single-game attendance record of 3,953 fans on March 11, 2014
• Created and distributed traditional and digital marketing collateral to campus stakeholders and student rewards program members
• Promoted the University of Central Florida's football, baseball, volleyball and basketball teams through social media platforms and grassroots marketing

Orlando, Florida, US

• Catered to an average of 1,200 premium customers, including high profile and celebrity guests, for all 45 Orlando Magic home games
• Maintained the exclusivity of the private dining lounge, Field's Ultimate Lounge, through strong communication and efficient problem solving, while developing lasting relationships with season ticket holders to ensure.
• Selected out of 40 part-time staff to directly assist the owners of the Orlando Magic franchise and their guests on game nights due to a high level of leadership skills, trustworthiness and professionalism

New York, US

• Drafted, designed, and composed marketing proposals using Scarborough and Media Monitors data research for current and prospective clients
• Composed an aired radio spot for a local Orlando ice cream company, Jeramiah’s Italian Ice
• Assisted in the execution of grass roots promotions at XL 106.7 FM’s annual concert, Red Hot & Boom

Bsba, Marketing

Marketing