Sr. Professional, Events Marketing
Oklahoma City, Oklahoma Area
-Successfully planned & executed the Technology SaaS Division’s annual client conference, ALPHA. This high touch event catered to 200+ senior level executives from major lending institutions throughout the US. Managed all aspects of the event from venue selection & coordination to stakeholder communication, scripting the run of show, & travel arrangements, resulting in a 99% satisfaction rate from attendees each year I was involved.-Contributed as a key team member at the annual client conference, EPIQ, accommodating 300+ C level executives each year. Managed the hotel on room block, AV requirements, floor plans, & catering. Coordinated the Tech Division's parts of the conference, working with Sales to gather client invites & working with Product to ensure that all presentations were properly prepared. Collaborated with the Events team onsite to ensure that all aspects of the event ran smoothly.- Collaborated on CoreLogic’s appraiser certification and education conference, Appraisal Summit, a joint endeavor with the National Association of Appraisers, catering to 1000+ participants. Worked as liaison between CoreLogic and the NAA ensuring collaboration with key stakeholders. Managed registration websites, sponsorship programs, & onsite execution.-Devised & executed a comprehensive trade show strategy in close collaboration with a team of 20+ sales professionals. This strategy included booth design, travel coordination, targeted marketing efforts, & engaging clients & leads. We attended 50+ tradeshows each year, with a budget over $500K.-Led the planning & execution of smaller events such as sales meetings, client events, executive leadership meetings, & holiday parties at the OKC office. -Implemented event marketing efforts including designing & delivering marketing materials, promotional content, social media content, & multi-channel campaigns to maximize event awareness & attendee engagement.-Promoted from Professional to Sr. Professional in April 2018