• My job responsibility is to generate new business across Southern Africa.• This involves supplying clients with marketing proposals, product details and sending and negotiating quotations. • Marketing strategy and execution: Product, price, place, promotion.• Client commercial management: Quotation/contracting/project management and payments.• Developing a new sales growth strategy: including new client acquisition (non-existent)• Sales budgeting and forecasting.• Manage selected key accounts/project management.• My main responsibility should have been to look after the export markets, but now managing Forecourts and Refurbishments (Close the Case).• I am required to broaden the client base by approaching companies not already on my allocated client base.• It is vital to understand the technical aspects involved to convey the value proposition correctly. These include panel thickness, thermal conductivity, floor type, various glass specifications, door specifications and other elements including blower coils, condensers and evaporators.• Technical drawings plays an integral part of this job and it is therefore imperative to possess the necessary skills to read and interpret these. • Clients include Spar, Makro, Woolworths, PnP, Checkers, Food Lovers Market, BP, Shell.

• My job responsibility is to manage and to service all accounts across Middle East and Africa that are not being managed by any other ASL Office (South Africa, Nigeria or Global). • This involves supplying clients with marketing proposals, product details and sending quotations and samples. • I am responsible for managing the Kenya and UAE offices and the staff within it. I travel to these countries on a regular basis to present ideation and build customer base.• I am required to broaden the client base by approaching companies not already on my allocated client base.• There are many variables to take into account, be it Incoterms for different shipments, different port protocols, or for instance Kenya which does not allow PET materials – all these have significant impact on production and promotional material.• Technical data needs to be gathered on a daily basis to determine which materials could be sourced from which market to allow for the best possible value proposition to the client. • Clients include Coca-Cola (ASL is biggest supplier globally), Beiersdorf, L’Oreal, Heineken, Diageo, Unilever, BP, Visa, Pernod Ricard (Global Travel Retail partner).

• Maintaining seven existing sites.• New business development through Cold Calling.• Acquiring fifteen new sites in 12 months.• Conducting Quarterly Promotions at all existing sites.• Supplying weekly feedback on GGR, new acquisitions and promotions.

• Daily calls to all customers, negotiating shelf space, displays, pricing and various other aspects like merchandising etc.• Order taking is a part of the everyday job which in turn co-insides with the pricing, shelving and display issues (Merchandising). • Acute product knowledge is of utmost importance.• Building exceptional relationships with all stakeholders involved.• Implementation of all Key Account Business Plans.• Negotiate and implement various promotional activities.• Preparation and presentation of Trade Contact Reports.• Responsible for KPI target in excess of R20m p/m.• Managed 20 On-Consumption outlets (bars, pubs, restaurants, golf clubs and clubs) and 75 Off-Consumption outlets (Spar, Makro, Metcash, Pick n Pay, Liquor City etc.).• Management and achievement of sales volume, value targets and KPI targets.• Drive the highest standards of executional excellence through cycle activity, perfect store activation and category• management.• Implement sales driver activities (focus on quality, distribution, visibility and price).• Foster outstanding collaboration and build relationships with key customers.• Timely and accurate completion of all administration including database and credit management.• Maintain strong relationships with brand management teams and a link of information and direction from the field.• Assist in development of customer marketing strategies on Brandhouse products.

• Daily calls to all customers, negotiating shelf space, displays, pricing and various other aspects.• Order taking is a part of the everyday job which in turn co-insides with the pricing, shelving and display issues (Merchandising). • Acute product knowledge is of utmost importance.• During this time in the liquor trade I covered both off-consumption (Makro, Metcash, Liquor City, Overland and numerous independent stores) and on-consumption outlets (restaurants, pubs and clubs).