Daniel Siler Email & Phone Number

Brought the community together to read more, learn more, get together, and have fun doing it.My role was to communicate the library’s value, increase awareness of its services and programs, and develop new services and programs that respond to community interests and organizational goals.I developed and directed all library communications, including design of and content for a wide variety of print and electronic platforms. I lead interdepartmental social media and web teams, contributed to the library's leadership team, and collaborated with other Town departments on town-wide initiatives and teams.

Managed relationship with the agency’s largest account. Planned, budgeted and managed advertising campaigns in television print, online, television, radio. Produced strategic positioning, messaging and project briefs. Cultivated new business opportunities.

Chapel Hill, Nc

Managed client relationships. Created, executed and monitored media campaigns. Produced strategic documentation. Developed and managed media plans. Identified and researched audiences. Translated needs to internal teams. Managed account documentation. Cultivated new business opportunities.

Chapel Hill, North Carolina

On the PR side of this job, responsibilities included managing all technical aspects of a satellite studio that connects University experts with national and international media outlets. When not involved in studio affairs, my role was to be a producer and educator in the School of Journalism. That meant fulfilling the specific needs of faculty researchers, supporting classroom activities and working with students to achieve technical proficiency.

Set daily news agenda. Supervised a staff of salaried and part time reporters, student interns. Wrote, produced and anchored afternoon drive time show.

Ba, Communications - Rhetoric/Media Production

Education record