Carlin West Agency, LLC creates, develops, and licenses leading award-winning pop culture and kids entertainment brands for technology, games, toys and consumer products. The firm has an exceptional history of identifying, developing, and executing plans to brand IP's through multi-platform strategies, including: film, television, gaming, toys and licensed consumer products and NFT strategies. Successes include Pokémon, Yu-gi-oh!, Cabbage Patch Kids, American Kennel Club, Monster Jam, Neopets, Hatsune Miku, Space Racers and more, with multiple new announcements scheduled for Q1, 2022.

The company advises on, and creates strategic relationships between nonprofit organizations and a diverse group of marketing and technology partners that support the mission of the NPO while generating awareness, cross-marketing, and fund raising opportunities for their individual cause programs and philanthropic initiatives.

Leader of advertising sales effort during Myers Publishing migration from a subscription to an ad-supported business model. Responsibilities included ad sales/business development for websites, daily e-Reports and subscription research.

Print, digital, event sales and account management responsibilities for: MTV & BET Networks, NBC Universal, Scripps Networks, Oxygen Media, Versus, HBO, Nielsen, Univision, Time Warner Cable, NCC, WWE and others; and their advertising/media planning agencies.

Responsible for the reorganization and operation of New York Sales office, and assumed digital and print sales management responsibilities for the portfolio of 411 publications and websites.

Co-founded company, brand and trademark and nurtured it into a high-profile designer leather goods resource (within 2 years of launch); with distribution in nearly every better department and specialty store in the US. Licensed brand to publically-traded, fashion conglomerate. Exited in 1990 and formed sales/marketing consultancy within wholesale/retail marketplace.