Daniel Sokol Email & Phone Number

New York, Ny, Us

Mexico City Metropolitan Area

Nyc - Mexico City Area, Mexico

Greater New York City Area

Digital marketing consulting, proposal development and pitching, OKR definition and adhesion.Design and development of social media strategies, architecture, deployment, monitoring and iterative optimization.Design of custom analytics solutions based on clients needs, monitoring and triage process flow development.Training and mentoring on best digital performance consultancy practices and efficient operational procedures.

Greater New York City Area

Was brought on to undertake cross-channel marketing efforts as part of an AOR deal with Mozilla Firefox.Managed Desktop, Out Of Home, Podcast and Radio campaigns worth over 8 digits in media spend.Advised on best cross-channel practices as an AOR.Analyzed and Identified untapped markets exceeding the 10% mark in potential share increase.Worked closely with senior management to ensure KPI adhesion and strategic optimization.Mentored staff on the best use of Google Analytics and other monitoring platforms for tracking, monitoring and analyzing campaigns and conversion activity for future optimization.

Greater New York City Area

Day to Day management of post-sales client relationships for Display, Search and Email clients.Troubleshooting and support regarding complex issues and predictive analysis and evaluation of potential onesAdvised and trained clients on the best use of our technology Delivered strategic/creative proposals for client campaignsContributed to building and strengthening client relationshipsCollaborated with more than 6 different departments staffed with amazing professionals, rated best in their fieldProvided in-depth ad-hoc reporting and analysis to executive level management

Mexico City - New York City

Spearheaded startup groundwork and client relations.Developed strategic planning and initial operations.Laid the groundwork for the initial infrastructure of the startup. Led social media creative RFP's.Co-operated HR and talent acquisition process.Developed comprehensive internal training programs.Supervised the operation of ongoing content and community management activities.Managed paid advertising campaigns (search & social) as well as for analytics and reporting.Spearheaded our SEO, SEM, SMO, and analytics division.Developed new products and services such as video production for youtube and web development.Collaborated in new business development and fostered client relations.Grew the business from 2 to 15+ full-time employees

Ciudad De México Y Alrededores, México

Developed courseware and taught Digital Marketing, Social and Online media.The classes covered practical cases, digital tools, best practices, strategy, recent history of digital marketing as well as projection of future opportunities.Taught 2 generations of students.

Ciudad De México Y Alrededores, México

Provided quantitative & qualitative analysis of the networks Social Media presence.Provided key recommendations that increased our Social Media fan base and engagement.Research & Development of new revenue channels involving Social Media assets.In charge of concept, deployment and monitoring of Social Media campaigns for clients.Integration of pre-existing ad campaigns with new Social Media channels.Internal staff training on Social Media.Research and development regarding new trends and best practices for campaigns.Consulting on integration techniques of Social Media platforms to traditional TV.Established work processes for Social Media campaigns involving TV talent.Responsible for selecting and implementing measurement platforms.Advisor to C-level management and directors on Social Media

Ciudad De México Y Alrededores, México

Operation of online advertising campaigns.Operated a record increase in sales in collaboration with the accounts team.Responsible for the concept, development, and deployment of campaigns for over 250 clients. Strategy development for sales proposals.Collaboration with creative teams to transition ideas into business opportunities.Client-facing experience on sales pitches.Sales support regarding qualitative and quantitative issues.Collaboration with the areas of Content, Multimedia, Design, Systems and administration.Developed new revenue channels via Social Media offerings.Collaboration with sales in defining feasibility for time tables and SLA'sDirect contact with suppliers and associations such as IAB Mexico and AMIPCI.

Use of traditional and digital promotion strategies, coordination, execution of the aforementioned.Relations with embassies and national and international chambers of commerce.Public relations for the show.Ad planning & purchasing for the event.International relations with promotional partners in Europe, and India.Development and logistics for conference programs.

Ciudad De México Y Alrededores, México

Coordinated multimedia design and technology-related activities.Founding member; leveraged emerging technologies to improve UX for online properties.Project Leader, coordination, planning, and management.

Ciudad De México Y Alrededores, México

First Startup health portal in Mexico for creating, storing and accessing online medical records.Assessment and consultation of the foundation, architecture, feasibility of the entire portal.Production management for the entire platform.Brand identity development.

Ciudad De México Y Alrededores, México

Assisted in founding this startup marketing agency by developing and maintaining customer relations.Contributed to business development of the agency by designing and producing new services and products such as web pages, brand identity services and SaaS development.Managed print media campaigns.In charge of graphic/3D design for projects.

Master'S Degree, Community Management, Enterprise 2.0 And Social Media, 3.7 Gpa

Game Design And Interactive Media Production

Activities and Societies: Founder and President of AIVB Student Council Coordinator of Student Activities Project Leader Game Production.

Bachelor Of Science (B.S.), Computer Systems Engineering

Activities and Societies: Director of Public Relations SISCOM (Computer Systems Engineering Student Council)

Bachelor Of Science (B.S.), Information Technology