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Dani Grindlinger is a President at Masefield Place, Inc.. She possess expertise in product marketing, product management, digital media, advertising sales, sales operations and 13 more skills. Colleagues describe her as "I worked with Dani at NBCU. Actually, I did everything I could to work MORE with Dani at NBCU. She was leading strategic sales/marketing initiatives for the company and I was a sales marketing director. In essence, my department came up with impossible problems and Dani solved them. She has a quick analytical mind coupled with a strong charisma that makes everyone around her believe that they can accomplish anything. Working with her you can't help but smile more, learn more and achieve more!" and "I've known Dani since her earliest diving days, and would dive with her anywhere, any time! She's a gift to the sport, and a true pro across all domains. She has my very highest recommendation!"
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PresidentMasefield Place, Inc.Sarasota, Fl, Us
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Senior ConsultantNext Media Partners, Llc Aug 2023 - PresentAn advisory and consultancy firm led by executives with deep operating experience in creating technology, products and services for media, entertainment, and communications organizations.Providing strategy and operational consulting for advanced technologies (voice, AI, IP video, metadata, data aggregation, and navigation systems) for branding, marketing, and advertising in media. Leading service audits, eyes-on-glass studies, analyses of service and technology trends, and related studies. Serving broadcasting & cable, telecommunications, digital media, advanced advertising, and consumer electronics. Providing CXO executive advisory, strategic planning, product and service planning, product and user experience design, product audits and analyses.
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PresidentMasefield Place, Inc. Jan 2020 - PresentProfessional services consultancy with focus on operational excellence
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Lead Practice ConsultantCnomnimedia Solutions Group May 2022 - Jun 2023Remote- Partnered with Finance team stakeholders to define and assess newly designed, performance-based digital invoicing solution for major US broadcasting group- Designed and conducted functional testing of billing software and accounting system integrations - Documented and reported critical gaps and/or defects to client stakeholders and development vendors -
PartnerElite Excursions, Roatan Jun 2021 - Dec 2022Roatán, Islas De La Bahía, HondurasHead of Business Development and Operations for Honduran owned shore excursion tour operator in the Bay Islands, Honduras -
Strategic PartnerSchooley Mitchell Jan 2020 - Mar 2021San Francisco Bay Area- Franchise Owner; Expense reduction consultancy for small and medium-sized businesses -
Director, Executive RecruitingFpc Of Sarasota Oct 2017 - Dec 2019San Francisco- Recruited senior finance and accounting executives for Fortune 500 companies- Stepped in to assist family business due to parental illness -
Product Owner, Programmatic Tv, Video And Cross ScreenIpg Mediabrands Aug 2016 - Oct 2017San Francisco, Ca- Captured and communicated requirements for advanced television, video and cross-screen planning, buying and analysis tools for geo-distributed, programmatic media buyers- Utilized Agile methodology to manage offshore UX, UI, software development and QA teams- Managed development sprints using collaboration tools including Jira and Confluence- Evaluated partner platforms for technical capability and strategic alignment - Created and delivered end-user training and provided day-to-day support -
Dive InstructorPadi Jul 2015 - Mar 2016Roatan, Honduras- Completed Dive Master and Instructor Training and certification- Taught introductory and advanced scuba diving courses -
Director, Client Process Initiatives And DeliveryWideorbit Jan 2013 - May 2015San Francisco, Ca- Oversaw multi-year, multi-location software development, implementation, and training engagements for cable network advertising sales and billing systems; billed over $50MM of revenue- Lead and motivated cross-functional project teams, inclusive of members from multiple WideOrbit product, development, and implementation teams- Negotiated and managed cost, schedule, and resource allocation for all project components - Prepared and presented status updates for all levels of internal and client project stakeholders- Coordinated third party vendor implementation tasks -
Product ManagerWideorbit Aug 2011 - Dec 2012San Francisco, Ca- Defined requirements for 1.0 release of WideOrbit Analytics (BI tool), a partnership with Tableau- Created short and long-term roadmaps for business intelligence and sales management applications - Owned end user training, support and adoption for WideOrbit Analytics product launch- Managed team of four business analysts to define requirements for SaaS based CRM, proposal and ratings modules of advertising sales management application
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Director, Product Management And OperationsTivo Apr 2010 - Aug 2011- Created short and long-term roadmaps for TiVo Advertising, Authoring, Mobile and Tablet Products- Designed and directed implementation of multiple releases of TiVo’s SAAS based Promotion Authoring Tools (providing both waterfall and agile style requirements)- Customized product documentation and training materials for international partners- Developed valuation model for TiVo Advertising product lines for partnership discussions -
Director, Ad Sales Operations And Strategic InitiativesTivo Inc Jan 2007 - Apr 2010- Created custom advertising products and packages that resulted in over $4MM of advertising revenue- Improved contract processes, resulting in 25% reduction in length of sales cycle - Managed new product introduction process for Pause Menu advertising unit- Created and implemented revenue forecasting methodology for advertising business- Implemented Salesforce.com CRM and quoting system for Advertising and Research Sales teams- Developed Ad Sales product training for all new Advertising Sales Representatives
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Director, Ad Sales Strategic InitiativesNbc Universal May 2003 - Dec 2006New York, Ny- Partnered with IT to design and implement digital sponsorship inventory tracking tool used to track over $10MM in digital media sales during Broadcast Upfront sales cycle - Structured process and organization for emerging Digital Media Sales organization- Worked with IT to configure and implement Solbright sales system and related workflows- Worked with external partners to develop DVR advertising prototypes and test consumer reactions
Dani Grindlinger Skills
Dani Grindlinger Education Details
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Media Management -
Psychology
Frequently Asked Questions about Dani Grindlinger
What company does Dani Grindlinger work for?
Dani Grindlinger works for Masefield Place, Inc.
What is Dani Grindlinger's role at the current company?
Dani Grindlinger's current role is President.
What is Dani Grindlinger's email address?
Dani Grindlinger's email address is da****@****ell.com
What is Dani Grindlinger's direct phone number?
Dani Grindlinger's direct phone number is +140830*****
What schools did Dani Grindlinger attend?
Dani Grindlinger attended Columbia University - Columbia Business School, College Of Charleston.
What skills is Dani Grindlinger known for?
Dani Grindlinger has skills like Product Marketing, Product Management, Digital Media, Advertising Sales, Sales Operations, Advertising, User Experience, Strategic Partnerships, Online Advertising, Sales, Agile Methodologies, Cloud Computing.
Who are Dani Grindlinger's colleagues?
Dani Grindlinger's colleagues are Kurt Kennedy.
Not the Dani Grindlinger you were looking for?
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Dani Grindlinger
New York, Ny2gmail.com, nbc.com -
Daniel Grindlinger
A Dynamic Content Creator With Extensive Experience Writing, Developing, Researching, And Producing In The Media, Entertainment And Non-Profit Industries.Los Angeles, Ca1hotmail.com2 +191742XXXXX
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