Dani Koontz Email & Phone Number

Orlando, Fl, Us

Orlando, Florida, United States

• Lead strategy for the Global Disney Ambassador Program, an initiative with a 60-year history, now expanded across seven Disney resorts worldwide• Drove double-digit growth in total engagement and likes across Disney Ambassador social handles during 2024 D23: The Ultimate Disney Fan Event, compared to the 2022 event• Consult with cross-functional teams on communication strategies for HR, DEI, operations and cast experience• Uphold and manage employer brand strategy with #DisneyCastLife• Use social media engagement and performance metrics to make strategic recommendations

Orange County, California Area

• Crafted researched communication strategies to reach more than 30k front-line, hybrid and office-based employees• Designed emails digital signage and graphics using Adobe Creative Suite • Managed editorial calendar and content of bi-weekly email newsletter• Rapidly developed a site for critical safety/crisis communications during COVID-19• Self-produced and ideated videos for both internal and external use• Improved and increased usage of accessibility features internally, including alt-text, translation and overall best practices

Orange County, California, United States

During my temporary assignment (TA), I supported internal and executive communications at Disney Consumer Products.• Drafted internal executive messaging• Crafted internal communication for product releases• Led editorial for the weekly newsletter of industry and company news• Created briefings and plans for internal webcasts, speaker series and coffee chats

Orange County, California Area

• Managed communications planning for site events and developed editorial for Disneyland Line magazine• Learned Adobe Suite to support team's growing needs

Orlando, Florida Area

• Developed strategies to engage target audiences on both internal and external channels, including social

Scottsdale, Arizona

• Worked with a variety of clients in tourism, real estate, education and consumer genomics• Developed PR collateral for media distribution and landed placement in media such as Huffington Post• Managed social media content and wrote SEO-friendly content for company blogs• Coordinate press screenings and film releases in key markets, including identifying media to work with and launching a local influencer program

Mesa, Az

• Learned inner workings of a destination’s Convention & Visitors Bureau/Destination Marketing Organization• Managed and created content for Visit Mesa’s social media channels, resulting in increased engagement• Developed and managed itineraries for media familiarization (FAM) tours

Anaheim, Ca

Scottsdale, Arizona

• Took lead on client campaigns, crafting content for blogs, e-newsletters, Facebook ads and social media sites• Used power of analytics to adjust content to better resonate with clients’ audiences

Bachelor Of Arts In Journalism And Mass Communication, Public Relations

Activities and Societies: PRSSA (Public Relations Student Society of America)

Minor, Tourism Management

Certificate, Sales And Marketing Essentials