Danilo Pena Acero Email & Phone Number

United States

• Implementing new practices to improve customer experience, product visualization and production at the photo studio• Ensuring product photos are up to the standards of brand specifications• Handled development and updated guides for the photography of luxury products (i.e: Ready to Wear, Handbags, and Footwear) optimizing production and always showcasing the qualities of the product• Supervising product photography to ensure compliance of TRR standards and guidelines• Training new photographers and following their process during the transitions to new roles and categories

Greater New York City Area

Clients: Louis Vuitton, Chloé, Michael Kors, Coach• Writing newsletters, trend reports and articles increasing engagement by 22% and getting 5% of new subscriptions monthly• Management of social media assets and website (HTML - CMS)• Recording, editing, and animation of videos creating new material, categories, and diversifying basic content.• Photography and retouching of images for print and digital use to ensure a high standard of consistency, accuracy, and quality• Partnered with Analytics, PR & Events team to ensure the execution of strategic initiatives• Responsible for developing and implementing a well-integrated omnichannel customer experience

Nueva York Y Alrededores, Estados Unidos

Clients: David Yurman, Tiffany & Co., Pandora• Retouching campaigns, catalogs, and e-commerce imagery• Styling of apparel and accessories on the model and inset• Enhancing images as directed, including color correction, skin, and product clean up while also outlining silhouettes, masking, and shadows• Editing imagery per feedback from the product and art direction teams• Ensuring color accuracy and consistency across all images

Bogotá - Colombia

Clients: Unilever Latin America, Huggies, Oreo• Leads Ad, video, and photo projects• Develops schedules and manages the orderly flow of creative projects, development, andproduction of final assets• Monitors creative development and provides daily communication of job status to PMO and Creative Director• Management of digital advertising campaigns• Lead role in the execution of 360 project/campaigns in editorial, design, and development• Leads weekly meetings with the creative team• Management of budgets for digital assets and e-commerce

Bogotá - Colombia

Graphic designer (social media, digital advertising, booklets, POP marketing, promotional material,infographics, newsletter and banners), CMS (institutional website - wordpress), corporate identitymanager.

Bogotá - Colombia

Web Designer (Newsletters, edition of images and web advertising), CMS (Content management system), basic HTML and CSS programming and, E-commerce updates.

Master Of Business Administration - Mba, Global Fashion Marketing

Bachelor Of Fine Arts (Bfa), Industrial And Product Design

Education record