Vp, Strategy & Creative
CurrentAn amazing opportunity to have worked 18+ years alongside an industry luminary CEO/CCO, helping to determine overall company direction and strategy, but with tremendous autonomy, my own clients, teams and projects. I work with C-level executives, brand teams, sales leadership, learning and development teams, HR and whoever else may have a need to communicate a message and move an audience. My toolbox is varied and I have developed award winning creative concepts for video and media, live and theatrical elements, ongoing communication campaigns, interactive and social programs, training programs, and brand activations (and projects that involve combinations of all of the above).Top companies and top executives trust me and my teams to understand their objectives, and deliver results. Recent clients include IBM, NetApp, Incyte Pharma, J&J, BMS,Discover, and CBSi. Almost all of these clients represent repeat, no-bid business opportunities across multiple projects and initiatives.I love working through the development of ideas and concepts, I’m wildly collaborative with my teams, and love working with the set design, graphic design, tech and other teams that make it all happen. I also write and present and share my ideas effectively. And, since my early career was spent on the project management side, I also bring an understanding of HOW to get it done, what’s really possible, and how much it will cost.I believe all of this starts with being a good listener. What do my clients want to say? What does the audience want to hear? Don’t make assumptions about the right medium until all the facts are on the table...and then bring the story to life in amazing ways.
