Dan Letwin Email & Phone Number

Pleasanton, California, US

◊ Defines and develops the vision and strategic goals from planning to execution for industry web experiences◊ Leads the design, development, and delivery of digital experiences across an extended team of project managers, UX designers, visual designers, writers, web producers, developers, and agency resources◊ Showcases digital marketing expertise in user.

Dublin 2, IE

◊ Partnered with Accenture’s Diamond Client Program accounts (top tier ABM) to support account-based marketing campaigns by driving growth and revenue via creating best-in-class experiences over various digital channels on a global scale◊ Drove strategy and execution for internal and external digital tools/capabilities inclusive of web, interactive.

Dublin 2, IE

◊ Led global digital marketing efforts for Accenture Health◊ Drove strategic thinking on a wide-range of high-profile projects and campaigns to create in-depth solutions◊ Worked collaboratively with cross-functional teams globally to bring together cohesive, localized campaigns across varying geographies ◊ Managed the activation of content across multiple.

Dublin 2, IE

Client: Volkswagen of America (via MXM/Accenture Interactive - acquired in 2018)◊ Led and managed the day-to-day strategic execution and planning of various CRM initiatives for Volkswagen of America inclusive of direct marketing efforts (email marketing campaigns and direct mail) that spanned vehicle reveals, pre-launches, pre-orders, handraisers, sales.

Detroit, Michigan, US

Client: Chevrolet◊ Co-led the CRM-focused relationship with General Motors to strategically plan and execute a full 52-page Chevrolet owners magazine on a triannual basis to maximize customer retention and increase owner loyalty◊ Project managed across multiple teams and areas, including Chevrolet clients, brand marketing, legal and internal creative.

Detroit, MI, US

Client: USAA◊ Managed and coordinated various integrated marketing email and direct mail campaigns to USAA's target audience via a cadence of strategically planned touchpoints over the course of the consumer's lifecycle◊ Immersed in USAA's brand and their members to bring targeted engaging content to increase owner loyalty◊ Heavily involved in daily idea.

New York, NY, US

Client: General Motors◊ Planned, recommended, executed strategic solutions for the General Motors Vehicle Purchasing Program on fast-paced projects from direct mail to digital to print◊ Led GM Military Discount Program initiatives of various email campaigns, print OLA, websites and handouts/posters/banners deliverables for sponsored events◊ Managed content.

New York, NY, US

Clients: Chevrolet, GMC◊ Tested, recommended, executed ideal solutions for Chevrolet.com/GMC.com by partnering with brand teams, project managers, quality assurance and development teams to exceed client expectations regarding content layout and presentation◊ Led and managed a content team of 6+ members in both Detroit and Buenos Aires offices◊ Trained.

Detroit, MI, US

Client: Ford Motor Company◊ Led the creation and management of original, engaging social media content through various social networks for Toby Keith Live in Overdrive Tour’s insiders team◊ Worked closely with the social media team to ensure proper messaging was utilized◊ Led the coordination of Ford vehicle displays and ticket allocation nationwide with.

ShortForm is a social video curation platform.◊ Took ownership of several video-streaming channels and used various social media strategies across Facebook, StumbleUpon, and Reddit to generate awareness for ShortForm◊ Achieved over 560,000 unique visitors across channels◊ Ranked second among 70+ interns and all user accounts on ShortForm in all-time.

Ann Arbor, MI, US

◊ Curated and created search engine optimized content for agency and client blogs across multiple industries◊ Managed social media accounts for clients to raise brand awareness and consumer interactivity ◊ Assisted in developing social media marketing strategies for clients◊ Contributed effective ideas regarding website content for clients◊ Created.

Austin, TX, US

◊ Developed and executed a digital marketing campaign to target the city of Grand Ledge to generate leads and awareness of homes and properties for sale◊ Built, developed original content, and maintained the community-based website for the city of Grand Ledge ◊ GrandLedgeLife.com generated over 1,700+ views over a period of 5 months, targeting the city of.

Bachelor Of Arts, Advertising

Pre-Business