With more than 25 years of pharmaceutical industry experience I have been associated with the commercialization of countless brand name products spanning multiple therapeutic areas. I have worked primarily in marketing, sales and continuing health education (CHE). My area of greatest experience and expertise is in diseases of the Central Nervous System, specifically mood and anxiety disorders, bipolar disorder, schizophrenia, and dementia. With a diverse and well-anchored background in mass communications, my core passions revolve around innovation, strategic development, communications, customer relations and above all else people leadership.I am a Past President of the Pharmaceutical Marketing Club of Québec (2010-2012) and was inducted into the Canadian Healthcare Marketing Hall of Fame in 2011.