Marketing Analyst
CurrentResponsible for collecting and analyzing data to evaluate existing and potential business opportunities in the specialty chemicals segments, including; uncovering potential market size; value chain analysis; and identifying potential partners throughout the value chain.Conduct market research to analyze competitors and regularly scan changes related to key competitors on an ongoing basis. Develop and maintain a database on industry and market trends including competitive intelligence; analyze data and develop reports with recommended actions.Participation in Innovation Dialogs or VOC (Voice Of Customer) to identify unmet needs, working closely with market managers.