Daphne Cheah

Daphne Cheah Email and Phone Number

Communications & Public Relations @
Daphne Cheah's Location
WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia, Malaysia
Daphne Cheah's Contact Details

Daphne Cheah work email

Daphne Cheah personal email

About Daphne Cheah

15 years of PR & Communications experience within the integrated consumer media entertainment segment and aviation industry. Pioneered the AirAsia Group's Sustainability team as its Regional Head, leading it from April 2017 - April 2019. Named PRWeek Awards Asia 2015's Young In-House PR Professional of the Year in June 2015, emerging above other finalists from Australia, the Philippines, Singapore and India from various industries. Versatile, collaborative and bold best describe my work and leadership style.

Daphne Cheah's Current Company Details
AirAsia MOVE (formerly airasia Superapp)

Airasia Move (Formerly Airasia Superapp)

Communications & Public Relations
Daphne Cheah Work Experience Details
  • Airasia Move (Formerly Airasia Superapp)
    Head Of Communications & Social Media, Move Digital & Airasia Move
    Airasia Move (Formerly Airasia Superapp) Jan 2022 - Present
    Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia
  • Uem Edgenta Berhad
    Head Of Corporate Communications
    Uem Edgenta Berhad Oct 2021 - Jan 2022
    Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia
  • Airasia
    Asean Communications & Pr Manager
    Airasia Apr 2019 - Oct 2021
    Kuala Lumpur, Malaysia
    After pioneering AirAsia Group's Sustainability efforts for two years since April 2017, Daphne passed the baton to other members of the team and returned to what fuels her best, Public Relations & Communications as the Asean Communications specialist at AirAsia Group.
  • Airasia
    Regional Head, Green & Sustainability
    Airasia Apr 2017 - Apr 2019
    Kuala Lumpur, Malaysia
  • Airasia
    Public Relations Manager
    Airasia Jun 2013 - Apr 2019
    Kuala Lumpur, Malaysia
    1. Leads a team of 8 junior and senior PR & Events Executives on all media-related projects and events.2. End-to-end project management resulting in at least MYR 80million value of positive PR coverage for AirAsia annually. 3. Organizes at least 40 media events / projects per year involving all other relevant departments and within budget per annum. 4. Sets department direction and provides motivation to drive teamwork and achieving results for each project. 5. Engages in scenario planning and crisis communications management, with first-hand experience in QZ8501 incident; as well as issues management. 6. Started an online Key Opinion Leaders’ initiative that brought together over 400 bloggers across the region (and growing strong) to facilitate marketing communications.
  • Airasia
    Media Relations Senior Executive
    Airasia Jun 2009 - May 2013
    Kuala Lumpur, Malaysia
    1. Main liaison person for Group Communications within all 8 airlines within AirAsia Group2. Key employee in producing all written materials for senior management in media-related events, with minimal supervision – press releases, speeches, briefing documents, FAQs, fact sheets, emcee scripts.3. Led & motivated team to perform without Manager or Head’s supervision (the department had no superiors for approximately 10 months)4. Created and set new guidelines and SOPs on the PR team’s templates, media response time, internal stakeholders management
  • Airasia
    Interactive Marketing & Social Media
    Airasia Jun 2009 - Jan 2010
    Pioneered AirAsia's social media platforms together with hiring manager at that point - Twitter, Facebook, the AirAsia blog; which evolved into award-winning platforms for the airline group.
  • Astro All Asia Networks Plc
    Corporate Affairs Executive
    Astro All Asia Networks Plc 2007 - May 2009
    1. Pioneer batch of Astro’s Management Trainee Program2. Absorbed into assigned department with responsibilities including Media & Public Relations, Government Relations, Corporate Social Responsibility, Events Management3. Revived Astro’s CSR initiatives with various Performing Arts groups in Malaysia. 4. Entrusted to lead company’s corporate events without major supervision.
  • Astro All Asia Networks Plc
    Management Trainee
    Astro All Asia Networks Plc Aug 2007 - Apr 2008
    Kuala Lumpur, Malaysia

Daphne Cheah Skills

Media Relations Corporate Communications Public Relations Event Management Press Releases Social Media Marketing Communications Marketing Marketing Management Creative Writing Sponsorship Strategic Communications Internal Communications Facebook Copywriting Public Speaking Writing Event Planning Lobbying Editing Government Relations Promotional Writing

Daphne Cheah Education Details

  • Taylor'S University College
    Taylor'S University College
    Communications - Journalism

Frequently Asked Questions about Daphne Cheah

What company does Daphne Cheah work for?

Daphne Cheah works for Airasia Move (Formerly Airasia Superapp)

What is Daphne Cheah's role at the current company?

Daphne Cheah's current role is Communications & Public Relations.

What is Daphne Cheah's email address?

Daphne Cheah's email address is ui****@****ail.com

What schools did Daphne Cheah attend?

Daphne Cheah attended Taylor's University College.

What skills is Daphne Cheah known for?

Daphne Cheah has skills like Media Relations, Corporate Communications, Public Relations, Event Management, Press Releases, Social Media, Marketing Communications, Marketing, Marketing Management, Creative Writing, Sponsorship, Strategic Communications.

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