Darlene Hernandez Email & Phone Number

France

- Joined the company to work with the Casino Insight Solutions team to create and develop a robust data analysis application for the gaming industry, currently the leading application offered by the company and its partner. - Participated in all phases of the project, from initial analysis and data extraction to front-end visualizations and deployment, utilizing SQL Server and MicroStrategy.- Led and contributed to project implementations from data analysis to meaningful visualizations, delivering actionable insights using data visualization tools.- Closely involved in the implementation of ETL (Extract, Transform, Load) processes, optimizing data extraction and transformation using tools such as SQL Server and Snowflake, ensuring data quality, accuracy, and integrity throughout the project lifecycle.- Acted as technical lead, managing a cross-functional and international team across various locations, while providing guidance on solution design, implementation, and best practices.- Provided ongoing support, troubleshooting, and maintenance to ensure smooth project deployments, along with continuous improvement suggestions to enhance solutions and ensure seamless execution.

Los Angeles, California, United States

- Led data collection, storage, and analysis efforts, ensuring data quality and accuracy to deliver actionable insights to business users.- Managed end-to-end back-end processes, including requirements gathering, data warehouse modeling, database design, development, testing, deployment, and ongoing support.- Developed full project documentation, covering functional requirements, business deliverables, data models, and validation processes. - Facilitated knowledge transfer and training for end users and support teams on final reports and system environments.- Collaborated with sales teams to design POCs and demos for potential clients on diverse Business Intelligence platforms.- Provided business and technical consulting advice.

Greater Los Angeles Area

- Specialized in using data to support decision-making by collaborating with business users on successful projects across platforms.- Led end-to-end Business Intelligence implementations, from requirements analysis and solution design to data modeling and visualizations using MicroStrategy, Qlik, and Tableau.- Collaborated with business and technical teams to align project needs, ensuring all tools and data were available. Managed report testing, troubleshooting, deployment, and ongoing support for final environments.- Facilitated knowledge transfer and training for end users, ensuring full understanding of project functionality. - Provided business and technical consulting advice.

Mexico City Area, Mexico

- Acted as the Business Intelligence owner and Data Technical Lead, focusing on developing and improving data visualization solutions for the Sales and Marketing teams. Successfully implemented the first MicroStrategy Mobile application for these business users.- Managed, supported, and maintained the existing reporting systems developed in MicroStrategy while implementing platform upgrades to enhance performance and ensure accurate, and timely data delivery.- Oversaw and supported an international back-end team to ensure the accuracy of data processing and the successful delivery of daily reports.

Mexico City Area, Mexico

- Delivered expert consulting services to clients, assessing their business needs and providing tailored recommendations for leveraging MicroStrategy’s analytics and Business Intelligence solutions to align with organizational goals.- Developed Business Intelligence applications for both web and mobile platforms, enhancing accessibility for end users. - Involved in data warehousing and modeling, designing and implementing efficient ETL processes to integrate customer data into the MicroStrategy environment, ensuring data integrity and availability for insightful reporting.- Provided comprehensive technical support and application maintenance, guiding clients in data-driven decision-making to maximize the value of their MicroStrategy applications.

Tlalnepantla Area, Mexico

- Began my career as a Software Development Engineer and later transitioned to the role of Business Intelligence and ERP owner.- Led a Business Intelligence project, collaborating with business users to transition from Excel and SAP Crystal Reports to MicroStrategy documents and dashboards, enhancing decision-making capabilities.- Participated in requirements analysis and solution design, contributing to the development of data warehouses, back-end processes, and visualization insights.- Developed internal user interfaces and applications to streamline data collection, ensuring the storage of clean and structured data in the data warehouse.

Msc In Business Analysis & Consulting

Communication Program, Communication Program Course

English Communication Program - August 2012 to September 2012

Engineer, Computer Science And Technology

Activities and Societies: Member of ITESM Soccer Team Staff member at System Engineering Conference

Exchange Program, Information Technology

Student Exchange Program to Universidad de Palermo, Bueno Aires, Argentina (July 2007 - December 2007)

Computer Technician, Information Technology