Darren Hardeman
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Darren Hardeman Email & Phone Number

VP, Strategy, Media and AI at PUSH
Location: Greater Toronto Area, Canada, Canada 8 work roles 2 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
PUSH
Role
VP, Strategy, Media and AI
Location
Greater Toronto Area, Canada, Canada
Company size
101 employees

Who is Darren Hardeman? Overview

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Quick answer

Darren Hardeman is listed as VP, Strategy, Media and AI at PUSH, a company with 101 employees, based in Greater Toronto Area, Canada, Canada. AeroLeads shows a matched LinkedIn profile for Darren Hardeman.

Darren Hardeman previously worked as VP, Strategy, Media & AI at Push and Senior Vice President (SVP), Digital Strategy at Essencemediacom Canada. Darren Hardeman holds Bachelor Of Arts - Ba, Business And Economics from Brock University.

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PUSH

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Profile bio

About Darren Hardeman

As a Senior Digital Strategy Leader, I oversee account management, digital media planning and buying, and the successful execution of full funnel marketing plans that incorporate a marketers’ entire ecosystem of paid and owned media. Harnessing the power of digital media, I transform client businesses and pioneer innovative solutions to create impactful consumer journeys that generate market awareness, enthusiasm, interest, and momentum. My digital strategies leverage data, learning, and insights to continuously improve marketing results. I consistently deliver positive ROI/ROAS for clients and a win rate of over 50% on new business. My role is more than leading—it's about inspiring, educating, building, and motivating teams to exceed our collective goals through shared knowledge and collaboration. I’m always eager to roll up my sleeves, and work shoulder to shoulder with planners and clients to get the performance and growth they need.

Current workplace

Darren Hardeman's current company

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PUSH
Push
VP, Strategy, Media and AI
Toronto, ON, CA
Website
pushinc.ca
Employees
101
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8 roles · 26 years

Darren Hardeman work experience

A career timeline built from the work history available for this profile.

Vp, Strategy, Media And Ai

Push

Toronto, ON, CA

Vp, Strategy, Media & Ai

Current
Push

Toronto, Ontario, Canada

Reporting to the COO, my role is to lead the strategy and media departments at PUSH. Driving incrementality and efficient outcomes for our clients through leveraging technology, creative media solutions with personalized messages.

Jul 2024 - Present

Senior Vice President (Svp), Digital Strategy

Essencemediacom Canada

Reported to the CEO and Executive Director of Client Leadership. Responsible for all facets of digital products contributing to client satisfaction and revenue goals in Canada. Built and led the development and implementation of two digital forward teams – the digital strategy team and the performance teams.

Aug 2016 - Jun 2024

Vice President (Vp), Digital

Initiative

Reported directly to CEO. Led a team of ~5 indirect reports. A respected subject matter expert, responsible for developing the company’s digital media knowledge base and establish client credibility with major clients such as RBC.

2015 - 2016 ~1 yr

Managing Director, Planning & Digital

Maxus Canada

Responsible for all media planning, traditional and digital, within the agency, delivering a quality digital product across the agency to all clients.

2008 - 2015 ~7 yrs

Olive Media Network - Director Of Operations And Audience

Torstar Digital (Torstar Corp.)

Recruited to start up a network of premium advertising solutions and inventory to effectively reach all advertising categories and audiences. Part of the Senior Leadership team.

2006 - 2008 ~2 yrs

Group Account Director - Mbs/The Media Company (Known As Essencemediacom)

Essencemediacom Canada

Directed all interactive media planning and buying for both companies; managed and coached a multidisciplinary staff. Championed such major brands as ING DIRECT, Paramount Pictures, Canadian Tire, Rogers, and CBC.

2002 - 2006 ~4 yrs

Digital Media Manager

Mindshare
2000 - 2002 ~2 yrs
Team & coworkers

Colleagues at PUSH

Other employees you can reach at pushinc.ca. View company contacts for 101 employees →

SC Sam Cabral Sam Cabral Colleague at PushScarborough, Ontario, Canada, Canada View → AG Andrea Gómez Andrea Gómez Colleague at PushQuito, Pichincha, Ecuador, Ecuador View → AZ Amanda Zeitawi Amanda Zeitawi Colleague at PushSanta Monica, California, United States, United States View → SP Sandra Perez Sandra Perez Colleague at PushPunta Del Este, Maldonado, Uruguay, Uruguay View → OM Owen Melhuish Owen Melhuish Colleague at PushGreater Toronto Area, Canada, Canada View → AJ Angel Jones Angel Jones Colleague at PushJacksonville, Florida, United States, United States View → KD Kira Daniels Kira Daniels Colleague at PushToronto, Ontario, Canada, Canada View → CS Chelsea Soochit Chelsea Soochit Colleague at PushToronto, Ontario, Canada, Canada View → MC Mark Christie Mark Christie Colleague at PushScarborough, Ontario, Canada, Canada View → KX Klejdi Xheko Klejdi Xheko Colleague at PushAlbania, Albania View →
2 education records

Darren Hardeman education

FAQ

Frequently asked questions about Darren Hardeman

Quick answers generated from the profile data available on this page.

What company does Darren Hardeman work for?

Darren Hardeman works for PUSH.

What is Darren Hardeman's role at PUSH?

Darren Hardeman is listed as VP, Strategy, Media and AI at PUSH.

Where is Darren Hardeman based?

Darren Hardeman is based in Greater Toronto Area, Canada, Canada while working with PUSH.

What companies has Darren Hardeman worked for?

Darren Hardeman has worked for Push, Essencemediacom Canada, Initiative, Maxus Canada, and Torstar Digital (Torstar Corp.).

Who are Darren Hardeman's colleagues at PUSH?

Darren Hardeman's colleagues at PUSH include Sam Cabral, Andrea Gómez, Amanda Zeitawi, Sandra Perez, and Owen Melhuish.

How can I contact Darren Hardeman?

You can use AeroLeads to view verified contact signals for Darren Hardeman at PUSH, including work email, phone, and LinkedIn data when available.

What schools did Darren Hardeman attend?

Darren Hardeman holds Bachelor Of Arts - Ba, Business And Economics from Brock University.

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