I am a dynamic leader with a passion and specialist understanding of digital and commercial strategy. A data and insights driven story teller, I have an influential and collaborative leadership style, incorporating my expertise in sales and commercial management, digital media strategy, analytics and stakeholder relations. I am an experienced business and team builder, uniquely traversing the complexities and priority shifting environments across start-up, scale-up and large business. I thrive on scaling digital businesses and known for my thought leadership in the digital media and marketing sectors through my influential opinion pieces and industry presentations. My experience covers 15+ years in Media, AdTech, Commercial Partnerships and AI/ML across local startup, national and global media businesses. I hold a Bachelor of Business and MBA from RMIT University.I am currently the Melbourne office Lead for Quantcast an AdTech company specialising in AI-driven real time advertising, audience insights and measurement, with a team covering the southern states of Australia and New Zealand. Managing all aspects across cross functional teams in these regions.