John Farmer Email and Phone Number

Chief Operating Officer (COO) - Raindrop DataAs the COO of Raindrop Data, I am responsible for driving the operational excellence and strategic initiatives that empower our AI-enabled solutions to transform businesses across industries. My role involves overseeing the day-to-day operations, ensuring that our advanced analytics, data management, and custom AI solutions are delivered with the highest quality and efficiency. I collaborate closely with our leadership team to align our… Show more Chief Operating Officer (COO) - Raindrop DataAs the COO of Raindrop Data, I am responsible for driving the operational excellence and strategic initiatives that empower our AI-enabled solutions to transform businesses across industries. My role involves overseeing the day-to-day operations, ensuring that our advanced analytics, data management, and custom AI solutions are delivered with the highest quality and efficiency. I collaborate closely with our leadership team to align our innovative services with our clients' needs, fostering a culture of continuous improvement and growth.Key Responsibilities:• Lead and optimize the company's operational processes and systems to ensure scalability and efficiency.• Drive strategic planning and execution to achieve business objectives and market growth.• Collaborate with the leadership team to align company goals with operational capabilities.• Oversee project delivery, ensuring that AI solutions meet client expectations and industry standards.• Foster a culture of innovation, accountability, and continuous improvement within the organization.• Manage key partnerships and vendor relationships to support business operations and growth.About Raindrop Data: Raindrop Data specializes in AI-enabled analytics and data management solutions, transforming businesses across various sectors by delivering tailored services that drive efficiency, innovation, and growth. Our expertise includes predictive analytics, custom AI development, and industry-specific solutions, making us a trusted partner in the digital transformation journey. Show less

Fueled by data and a passion for customer connection, I led UCE Systems' Sales and Marketing as Vice President. The burgeoning big data landscape captivated me – its innovative tools, evolving techniques, and endless possibilities for groundbreaking use cases. I leveraged my deep understanding of sales and marketing, honed through previous market research and segmentation efforts, to develop a compelling value proposition and guide our go-to-market strategy.I also thrived on learning… Show more Fueled by data and a passion for customer connection, I led UCE Systems' Sales and Marketing as Vice President. The burgeoning big data landscape captivated me – its innovative tools, evolving techniques, and endless possibilities for groundbreaking use cases. I leveraged my deep understanding of sales and marketing, honed through previous market research and segmentation efforts, to develop a compelling value proposition and guide our go-to-market strategy.I also thrived on learning the intricate stories of our prospects. Understanding their challenges and use cases became my fuel, allowing me to tailor solutions that truly resonated. This blend of data-driven insights and human-centric empathy ultimately formed the core of our success at UCE Systems. Show less

Managed key SessionM fortune 500 clients focused on improving their customer loyalty, retention and growth. I did this by helping them derive maximum value from SessionM's offerings using a combination of platform and strategies to create great loyalty management, offer management and personalized experiences.Identified other opportunities product and service opportunities and collaborated with other lines of business in business pursuits, stakeholder identification and mapping… Show more Managed key SessionM fortune 500 clients focused on improving their customer loyalty, retention and growth. I did this by helping them derive maximum value from SessionM's offerings using a combination of platform and strategies to create great loyalty management, offer management and personalized experiences.Identified other opportunities product and service opportunities and collaborated with other lines of business in business pursuits, stakeholder identification and mapping, engagement strategies and paths to close. Show less

As an independent consultant I supported two different projects under my own LLC.• Starbucks MarTech Strategy Consultant: I played a key role in streamlining their technology stack and building a robust customer identity foundation. I also chose best-fit tech to personalize marketing and build smarter campaigns - one data-driven cup at a time.• Selligent Account Strategy Consultant: Segmented clients like a data ninja, fueling sales, renewals, and deeper relationships. I also… Show more As an independent consultant I supported two different projects under my own LLC.• Starbucks MarTech Strategy Consultant: I played a key role in streamlining their technology stack and building a robust customer identity foundation. I also chose best-fit tech to personalize marketing and build smarter campaigns - one data-driven cup at a time.• Selligent Account Strategy Consultant: Segmented clients like a data ninja, fueling sales, renewals, and deeper relationships. I also built a comprehensive training program for Account Directors. Empowered with my training, they became client rockstars. Show less

I was recruited first as a director over Acquisition, where I stood up a SaaS acquisition platform in six months. My role was then expanded as CRM Director where I was responsible for rationalizing the CRM infrastructure, providing recommendations on short term actions to preserve / improve marketing capabilities. Resulting in potential cost savings of $50 to $70 million dollars annually. But saving wasn't enough. I orchestrated a symphony of partnerships, navigating RFPs, negotiating… Show more I was recruited first as a director over Acquisition, where I stood up a SaaS acquisition platform in six months. My role was then expanded as CRM Director where I was responsible for rationalizing the CRM infrastructure, providing recommendations on short term actions to preserve / improve marketing capabilities. Resulting in potential cost savings of $50 to $70 million dollars annually. But saving wasn't enough. I orchestrated a symphony of partnerships, navigating RFPs, negotiating contracts, and driving over 70 marketing initiatives to success. Show less

Forget dusty garages, I revved the Mustang Club of America digital landscape! As co-pilot of their next-gen website, I analyzed member data like a pit crew chief, optimizing our roar. But my passion wasn't just chrome and horsepower – it was community. Leading a volunteer social media team, we unleashed the beast: over 14,000% follower growth, a thriving Facebook group, and even fueled St. Jude's with fundraising campaigns. Quarterly reports to the Board? More like victory laps, showcasing the… Show more Forget dusty garages, I revved the Mustang Club of America digital landscape! As co-pilot of their next-gen website, I analyzed member data like a pit crew chief, optimizing our roar. But my passion wasn't just chrome and horsepower – it was community. Leading a volunteer social media team, we unleashed the beast: over 14,000% follower growth, a thriving Facebook group, and even fueled St. Jude's with fundraising campaigns. Quarterly reports to the Board? More like victory laps, showcasing the power of data-driven community. This, my friends, is how you turn a Mustang club into a digital stampede! Show less

As the Strategic Account Director, I managed key accounts across six industries, consistently surpassing quota targets by crafting and executing effective sales strategies tailored to each account. I cultivated strong relationships with clients, serving as a trusted advisor and delivering exceptional value through expert guidance and implementation of solutions. I proactively researched each client's technology landscape and strategic plans, staying abreast of industry trends and competitive… Show more As the Strategic Account Director, I managed key accounts across six industries, consistently surpassing quota targets by crafting and executing effective sales strategies tailored to each account. I cultivated strong relationships with clients, serving as a trusted advisor and delivering exceptional value through expert guidance and implementation of solutions. I proactively researched each client's technology landscape and strategic plans, staying abreast of industry trends and competitive dynamics. With a comprehensive business plan addressing customer priority and leveraging strategic value assessments, I ensured a robust pipeline and successful execution of solutions through focused pipeline planning and collaboration with support organizations, ultimately driving the advancement and closure of sales opportunities. Show less

Managed development of Internet site that provided online capability to search Corbis image archives and select images for purchase and fulfillment.

Member of Performance Management Team for Service Response Center