Dave Eckert Email & Phone Number

Palm Springs, California, United States

Guernsey Research is a boutique market research firm providing expertise in competitive research, street price research, and buying dynamics. Currently managing client relations, interviews, data collection, and guiding participants through the research process to deliver meaningful results for large enterprise technology clients. Analysis for clients such as VMware, Splunk, and Microsoft. Frequent interactions with clients and their customers(C-suite technology executives… Show more Guernsey Research is a boutique market research firm providing expertise in competitive research, street price research, and buying dynamics. Currently managing client relations, interviews, data collection, and guiding participants through the research process to deliver meaningful results for large enterprise technology clients. Analysis for clients such as VMware, Splunk, and Microsoft. Frequent interactions with clients and their customers(C-suite technology executives, engineering and product managers, systems/network/database administrators, and software architects/developers) to discuss their skill sets, experiences, product challenges, implementation issues, cloud migration, licensing models, and future roadmaps. Major activities involve in-depth interviews for double-blind studies and the use of technical-focused web surveys. Gather insights and share analyses both internally and externally. Show less

Portland, Oregon Metropolitan Area

Analyst Relations ConsultingSageCircle was an advisory resource that delivered AR strategic planning and tactical tools for vendors of high tech products and services. We analyzed, developed and defined best practices across analyst relations, marketing and sales. We used the experienced insights of industry insiders – both as AR professionals and IT industry analysts -- to apply these proven practices to various vendor situations.Provided• Integrated framework for a… Show more Analyst Relations ConsultingSageCircle was an advisory resource that delivered AR strategic planning and tactical tools for vendors of high tech products and services. We analyzed, developed and defined best practices across analyst relations, marketing and sales. We used the experienced insights of industry insiders – both as AR professionals and IT industry analysts -- to apply these proven practices to various vendor situations.Provided• Integrated framework for a best-in-class AR program• Integrated framework for an AR-Sales Partnership project• Social media’s impact on the analyst ecosystem and how to incorporate social media into the AR plan• Spreadsheet-based calculator for determining AR headcount requirements• First-in-industry recorded training for AR professionals and MP3-based training for vendor sales representativesExtensively leveraged Web 2.0 and social media tools for research, marketing, and sales• SageCircle’s blog developed into the “go to” resource for details and analysis about breaking news in the analyst ecosystem with >250,000 visitors per year• SageCircle’s Analyst Twitter Directory (later replaced by the Analyst Social Media Directory) became the primary source of analyst Twitter contacts with analyst firm marketers and analysts getting in touch with SageCircle to have their contacts included in the Directory• Launched first in industry wiki-based AR encyclopedia, which included both text-based best practices and downloadable tools• Launched first and longest running AR podcast Show less

Palo Alto, California, United States

Provide corporate and product strategy to industry influencers

Bachelor'S Degree, Physics

Master Of Education - Med, High Energy Physics

Bachelor'S Degree, Physics

Bachelor'S Degree, Physics