David Denny

David Denny Email and Phone Number

Director of Research and Insights at Horticultural Trades Association @ Horticultural Trades Association
chilton, oxfordshire, united kingdom
David Denny's Location
Greater Oxford Area, United Kingdom
David Denny's Contact Details

David Denny personal email

n/a
About David Denny

Director of research and insights. Leading the HTA's programmes on market research, sustainability, horticulture, landscaping and R&D. Market Research Society member and qualified to Chartered Institute of Marketing Postgraduate Diploma level.

David Denny's Current Company Details
Horticultural Trades Association

Horticultural Trades Association

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Director of Research and Insights at Horticultural Trades Association
chilton, oxfordshire, united kingdom
Website:
the-hta.org.uk
Employees:
45
David Denny Work Experience Details
  • Horticultural Trades Association
    Director Of Research And Insights
    Horticultural Trades Association Feb 2022 - Present
    Leading the HTA's programmes on market research and sustainability across UK ornamental horticulture.
  • Horticultural Trades Association
    Futures And Sustainability Manager
    Horticultural Trades Association Oct 2019 - Feb 2022
    Heading up the HTA's market research and insights, futures work and sustainability roadmap for the industry.
  • Horticultural Trades Association
    Marketing And Insights Manager
    Horticultural Trades Association Nov 2016 - Oct 2019
    Managing the HTA's B2B & B2C marketing and market research and its National Garden Gift Voucher scheme.
  • Horticultural Trades Association
    Market Information Manager
    Horticultural Trades Association Jul 2010 - Oct 2016
    Responsible for developing the use of marketing research in the HTA, and to design, manage and promote the HTA's research programme to its members in the garden industry.
  • Clowns In The Sky
    Fundraising And Marketing Officer
    Clowns In The Sky Aug 2009 - Dec 2014
    Responible for fundraising and marketing initiatives for this charity, which supports children suffering from brain tumours.
  • Becta
    Head Of Customer Insight
    Becta Oct 2009 - Jun 2010
    Interim role to embed market research and customer insight into this government agency's ways of working. Particular focus on internal change, proposition development, insight generation, measuring marketing effectiveness, and corporate reputation.
  • Rm
    Marketing Manager
    Rm 2007 - Jul 2009
    Marketing manager responsible for creation and delivery of marketing plans to generate new business and endorsement from Local Authorities.Specialisation in:- Marketing planning and segmentation- Promotional campaigns (email, telemarketing, events, sponsorship, online)- Lead generation and new opportunity management- Partnership development with industry associations
  • Rm
    Market Research Manager
    Rm 2003 - 2007
    Set up and managed RM's market research function.- Designed and delivered organisation-wide marketing research plan- Recruited and managed the team- Benchmarked and improved the research service against industry leaders - Implemented new IT systems to lower costs

David Denny Skills

Workshop Facilitation Segmentation Market Sizing Tgi Customer Satisfaction Brand Development Marketing Change Management Management Market Research

David Denny Education Details

Frequently Asked Questions about David Denny

What company does David Denny work for?

David Denny works for Horticultural Trades Association

What is David Denny's role at the current company?

David Denny's current role is Director of Research and Insights at Horticultural Trades Association.

What is David Denny's email address?

David Denny's email address is da****@****o.co.uk

What schools did David Denny attend?

David Denny attended Oxford College Of Marketing, University Of Oxford.

What skills is David Denny known for?

David Denny has skills like Workshop Facilitation, Segmentation, Market Sizing, Tgi, Customer Satisfaction, Brand Development, Marketing, Change Management, Management, Market Research.

Who are David Denny's colleagues?

David Denny's colleagues are Shazim Khan, Tim Bell, Holly Glyn, Jo Gildea, Aarthi R, Harley C., Jennifer Pheasey.

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