David Edwards Email & Phone Number

Responsible for weekly sales calls to both on premise and off premise craft beer accounts in the West Cleveland territory. Builds relationships with beer purchasers and decision makers at all levels, including, but not limited to, chain store department leads, beverage store owners, Front of House managers, and restaurant owners. Takes initiative to merchandise product, including the checking of dates and rotation of product, building displays, and using point of sale merchandise to increase sales. Continually educates accounts on company’s specific portfolio and general craft beer information. Works to grow business by opening new accounts and securing additional placements at current accounts.

Cleveland/Akron, Ohio Area

(Business unexpectedly closed in March 2014)Purchased and coordinated product for establishment with over four hundred roatating craft and import beers. Responsible for weekly cost forcasting for all purchases and balanced company financial account daily. Worked closely with sales representatives of various distibutors and breweries to stay informed of new product. Created and implemented monthly special events and promotions. Designed menus and visual point of sale advertising for current product and promotions. Lead structured product information classes for all new hires and continuing education for all current employees.

Cleveland/Akron, Ohio Area

Worked closely with field sales representatives of various distributors. Built relationships with regional sales managers of multiple breweries. Balanced managerial duties while serving customers in high volume establishment. Beer product management including rotation and presentation of all draft and bottled craft beer, inventory, tapping schedules, beer menus, and POS programming. Educated staff with meetings and tastings. Completed nightly and end of day procedures, consisting of all employee reports, ledgers, and currency balances.

Cleveland/Akron, Ohio Area

Responsible for opening, closing and managing daily operations. Worked with owners utilizing craft beer knowledge to host weekly beer events. Carried out managerial responsibilities by maintaining bar and restaurant cleanliness, working with staff in a high volume capacity, and established a physical presence at establishment to ensure customer service was consistently high.

Cleveland/Akron, Ohio Area

Worked closely with local beer and wine representatives as well as distributors. Responsible for ordering of all craft beer and wine. Ensured the quality of products by organizing and rotating all craft beer, wine, and spirits. Facilitated training of servers and bar staff. Educated servers and staff in knowledge of craft beer, wine and various spirits. Increased sales, revenue and customer retention through familiarity of consumers’ tastes. Created innovative martini and specialty cocktail menu. Discussed and brain-stormed ideas with management the business’s possible potential. Maintained cleanliness standards by ensuring the nightly and weekly cleaning itinerary was completed and adhered to. Managed and coordinated scheduling of all special events in regards to beer and food pairings.

Radio, Television, And Digital Communication

Activities and Societies: Independent Film and Theatre Corps, WBGU 88.1 FM, Bowling Green State University Men's Chorus

E-Commerce/Electronic Commerce

Learned latest in computer design programs, including Adobe Suite, Microsoft Suite, and Avid Pro Tools, as well as HTML and C++ programming.