Vice President Of Marketing
Newburyport, Massachusetts, United States
Responsible for building the brand, including packaging, website, and social media. Advised company ownership on product development, customer engagement, and market trends.• Drove a 300% growth in volume (the company's largest increase to date) by creating new marketing and design initiatives• Established inbound marketing by refreshing the company website, unifying social media platforms, and engaging with third-party websites and industry publications• Rebranded all packaging… Show more Responsible for building the brand, including packaging, website, and social media. Advised company ownership on product development, customer engagement, and market trends.• Drove a 300% growth in volume (the company's largest increase to date) by creating new marketing and design initiatives• Established inbound marketing by refreshing the company website, unifying social media platforms, and engaging with third-party websites and industry publications• Rebranded all packaging, sales collateral, and advertising• Spearheaded the interior design for a new brewery and taproom Show less