Da'Vianna C. N. Email & Phone Number

• At Fenton we are strategists for social change. Our clients are the foundations, non-profits and brands taking on the world’s toughest challenges in human rights, social and economic justice, environment, education.
• Develop and oversee digital strategies for purpose-led brands and organizations;contributing to integrated strategies
• Manage integrated, data-driven digital campaigns, including social media, websitedevelopment, email advocacy outreach and paid media (social, search, and display)
• Create a wide range of high-level communications products including strategic plans,proposals, creation of specific platforms, digital and social media messaging, etc.
• Provide substantive counsel to and day to day engagement with clients to foster the relationship of a trusted advisor
• Provide day-to-day oversight of multiple large accounts including strategic counsel,quality control checks, and evaluation of account progress and client satisfaction Show less

• Planned and created engaging content for rti.org landing pages, Insights blogs, Impact stories and other areas as assigned that delivers against the content marketing strategy, the corporate brand narrative and other.
• Planed and managed customer-centric, theme-based content marketing initiatives that addressed audiences’ biggest pain points
• Made strategic recommendations to technical staff and others to ensure that proposed content was created within the content… Show more
• Made strategic recommendations to technical staff and others to ensure that proposed content was created within the content marketing strategy and brand narrative
• Led and participated in cross-functional brainstorming and planning sessions that identified themes and topics to guide content creation and promotion throughout channels
• Served as communications lead for the Racial Justice and Equity team Show less

Durham, North Carolina, United States

• Developed and led content creation for external website that accurately communicated each business units' goals/objectives in alignment withthe institute's business strategy
• Spearheaded internal and external communications across multipleplatforms (e.g. external website initiatives such as blogs and web-page development, internal website articles, social media campaigns, etc.), serving as.
• Spearheaded internal and external communications across multipleplatforms (e.g. external website initiatives such as blogs and web-page development, internal website articles, social media campaigns, etc.), serving as.
• Used Search Engine Optimization to edit and update website to improve organic search rankings Show less

Chapel Hill, NC

• Developed, implemented, and evaluated the impact of strategic goals, marketing campaigns, and fundraising initiatives to grow the centers’ brand awareness and presence.
• Developed programs, opportunities, and relationships with sponsors to drive fundraising goals, resulting in $10,000 in monetary donations.
• Drafted, edited, and finalized responses to Request for Proposals (RFPs) and grants, securing $8,000.
• Drafted, edited, and finalized copy for the website, newsletters, social… Show more
• Drafted, edited, and finalized copy for the website, newsletters, social media posts, and other external communication.
• Developed professional development programming focusing on resume writing, interviewing, and identity development for up to 100 underserved and underrepresented young adults. Show less

Chapel Hill, North Carolina

• Collected and analyzed quantitative and qualitative data, using statistical and framework analysis, respectively.
• Secured 3 years of research funding by drafting, editing, and finalizing R34 feasibility National Institutes of Health grant application.
• In process of being published: “Low Adoption of PrEP Guidelines Among Health Care Providers in 2014-2015: Results of a Statewide Survey of North Carolina Primary Care Physicians.” | 2020.

Miami, Florida

• Increase social media presence, followers, and engagement by developing and executing marketing strategy.
• Draft, edit, finalize, and publish engaging and culturally relevant marketing materials for clients.
• End to end event management, including theme conceptualization and logistics.

Raleigh-Durham, North Carolina Area

• Promoted awareness and increased brand engagement by developing strategic three-tier, one-year public relations plan including social media campaigns, collaboration with influencers, and contests.

Chapel Hill, NC

• Collaborated with internal and external stakeholders to solidify logistics for the Collaboratory of AIDS Researchers for Eradication (CARE) Annual Meeting.
• Drafted, edited, and finalized press releases, newsletters, and other marketing materials advertising the conference.
• Updated and maintained all website copy.