David Abela

David Abela Email and Phone Number

Sales Manager at Sirena Tuna @ Sirena Tuna
David Abela's Location
Melbourne, Victoria, Australia, Australia
David Abela's Contact Details

David Abela work email

David Abela personal email

n/a
About David Abela

I am an experienced FMCG professional having spent over 35 years in retail across a variety of roles. I have a proven track record of delivering and exceeding Sales Budgets in often tough and trying times, building strong business relationships and strategies to deliver revenue and profit targets, within budgeted spend.I am a highly accountable and adaptable professional with a demonstrated ability to deliver results in complex environments within agreed budgets and timelines. In addition to my specific achievements, my core strengths include; • Relationship development and communication• Expertise in strategic negotiation• Strong customer focus and engagement at a senior level• Team focused and supportive of developing culture• Commercial acumen, accountability and ownershipI pride myself on the extensive relationships and the rapport I have developed among my peers over the years and the results I have delivered continuously year after year. I look forward to continually challenging myself as well as being challenged and thrive on being placed out of ones comfort zone.

David Abela's Current Company Details
Sirena Tuna

Sirena Tuna

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Sales Manager at Sirena Tuna
David Abela Work Experience Details
  • Sirena Tuna
    Sales Manager
    Sirena Tuna Aug 2020 - Present
    Melbourne, Victoria, Australia
    Responsible for the Sales & Field Management of Iconic portfolio.
  • Sirena Tuna
    Business Manager
    Sirena Tuna Jul 2018 - Jul 2020
    Melbourne, Victoria, Australia
    Responsible for the direct hands on management of Iconic portfolio for Coles & Woolworths indirectly for the remainder of channels through direct report.Responsible for Management of field through 3rd party Field provider for all Iconic Accounts.Responsible for assessment, development and implementation of Export strategies into markets outside Australia for Iconic's Portfolio.
  • Sirena Tuna
    Business Manager Coles, Independents, Continental Distributors, Field & Export Market
    Sirena Tuna Aug 2017 - Jul 2018
    Melbourne, Australia
    Responsible for the Management of Iconic portfolio for Coles, Indpendents and Continental trade.Responsible for Management of field through 3rd party Field provider for all Iconic Accounts.Responsible for assessment, development and implementation of Export strategies into markets outside Australia for Iconic's Portfolio.
  • Sirena Tuna
    Business Manager Coles, Independents, Continental Distributors & Field
    Sirena Tuna Nov 2015 - Aug 2017
    Melbourne, Australia
    Responsible for the Management of Iconic portfolio for Coles, Indpendents and Continental trade.Responsible for management of field through Powerforce for all Iconic Accounts.
  • Valcorp Fine Foods
    National Business Manager Coles, Non Traditional And Nz Retail
    Valcorp Fine Foods Oct 2008 - Oct 2015
    Carlton, Victoria.
    Responsible for the management and strategic development of the following Channels:Coles SupermarketsOffice WorksCostco (until 2014)7 ElevenDavid Jones RetailMyers RetailNew Zealand Retail (until 2012)Grocery Run/Catch of the dayDevelop strategies to drive sustainable growth in highly competitive categories for all brands under management whilst keeping trade spend in check and preserving the integrity and principles of the brands under management as well as delivering a budgeted CATI result.Work closely with Brand principles to ensure all aspects of brand management are in line with expectations.Develop relationships both internal and external to ensure I deliver the best possible outcomes for all concerned.Responsible to develop all Category Review documentation - including new line presentation, Efficient Assortment Analysis and Segment Overviews.Core brands under management: Sirena tuna - $44.8 million; Lavazza R&G coffee - $16.6 million; Lavazza A Modo Mio coffee - $6.6 million; La Zuppa Soup - $5.4 million; Evian Water - $2.1 million.(Based on FY15 Coles data)In addition to the above roles I am also responsible for Occupational Health and Safety and are a qualified First Aider.Recently just Project Managed the relocation of our Melbourne National Office from Carlton to our new site in Clifton Hill.
  • Valcorp Fine Foods
    National Business Manager Independents
    Valcorp Fine Foods Mar 2005 - Oct 2008
    Carlton, Victoria.
    Responsible for the management and strategic development of the following Channels:Metcash NationalMetcash State LevelFoodworksSIWMinor AccountsManage what can be a very complex business and develop strategies to drive sustainable growth in highly competitive categories for all brands under management whilst keeping trade spend in check and preserving the integrity and principles of the brands under management as well as delivering a budgeted CATI result.Develop relationships both internal and external to ensure to deliver the best possible outcomes for all concerned.Responsible to develop all Category Review documentation - including new line presentation, Efficient Assortment Analysis and Segment Overviews.Core brands under management: Sirena tuna; Lavazza R&G coffee; Dilmah Tea; La Gina Tomatoes;
  • Valcorp Fine Foods
    Account Manager Bilo/Retail Area Manager
    Valcorp Fine Foods 2003 - 2005
    Carlton, Victoria.
    Working closely with National Business Manager of Coles and responsible for the management of the following account:Bilo SupermarketsAswell as maintaining a role as a Retail Area Manager looking after a territory for 3 days per weekDevelop strategies to drive sustainable growth in highly competitive categories for all brands under management whilst keeping trade spend in check and preserving the integrity and principles of the brands under management as well as delivering a budgeted CATI result.Core brands under management: Sirena tuna; Lavazza R&G coffee; Dilmah Tea; La Gina Tomatoes;
  • Valcorp Fine Foods
    Retail Area Manager
    Valcorp Fine Foods Nov 2001 - 2003
    Richmond, Victoria
  • Coles
    Store Services Manager/ Customer Service Manager/ Night Duty Manager/ Grocery Manager
    Coles 1987 - Nov 2001
    Western Suburbs Melbourne
    During my time at Coles I held a variety of management positionsStore Services Manager:Overall Management of entire storeManagement of Sales and Wage BudgetsStore P&LStore ComplianceOHSRosteringLoss PreventionStaff EmploymentStaff trainingInductionsStocktakeCustomer Service Manager:Overall Management of front endManagement of Wage BudgetsRosteringLoss PreventionStaff EmploymentStaff trainingNight Duty manager:Overall Management of entire store for evening tradeMaintaining a standard of presentationCustomer ServiceLoss PreventionStaff trainingGrocery Manager:Overall Management of Grocery DepartmentManagement of fixturesImplementing LayoutsManagement of Sales and Wage BudgetsDept P&LRosteringLoss PreventionStaff trainingDirect reports: 9 Department headsIndirect reports: 200 heads

David Abela Skills

Fmcg Key Account Management Key Account Development Negotiation Retail New Business Development Brand Management Strategic Planning Forecasting Customer Service Food Grocery Sales Management Small Business Microsoft Excel Interviews Project Management Market Analysis Contract Negotiation Networking Team Leadership Management Food And Beverage Ohs International Sales Social Media Newsletters Organization Powerpoint Strategic Partnerships Volunteer Management Budget Management Fast Moving Consumer Goods Account Management Business Development

David Abela Education Details

  • Victoria University
    Electrical And Electronics Engineering
  • Alibaba Study Tour/Conference
    Alibaba Study Tour/Conference
    Export Market - Alibaba.Com, T-Mall, T-Mall Global, Tao Bao, Tdi,
  • Australian Food & Grocery Council
    Australian Food & Grocery Council
    Food And Grocery Code Of Conduct
  • Performance Hr
    Performance Hr
    Leadership Development Program
  • Victoria University
    Electrical And Electronics Engineering
  • St Paul'S College Melbourne Victoria
    St Paul'S College Melbourne Victoria
    Accounting And Economic'S

Frequently Asked Questions about David Abela

What company does David Abela work for?

David Abela works for Sirena Tuna

What is David Abela's role at the current company?

David Abela's current role is Sales Manager at Sirena Tuna.

What is David Abela's email address?

David Abela's email address is da****@****.com.au

What schools did David Abela attend?

David Abela attended Victoria University, Alibaba Study Tour/conference, Australian Food & Grocery Council, Performance Hr, Victoria University, St Paul's College Melbourne Victoria.

What are some of David Abela's interests?

David Abela has interest in Social Services, Children.

What skills is David Abela known for?

David Abela has skills like Fmcg, Key Account Management, Key Account Development, Negotiation, Retail, New Business Development, Brand Management, Strategic Planning, Forecasting, Customer Service, Food, Grocery.

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