Alliance Management And Global Partner Marketing
Austin, Texas Area
My alliance management and partner marketing roles spanned a broad range of partners including, but not limited to, NetApp, Palo Alto Networks, Google, Hewlett Packard Enterprise (HPE), Dell Technologies, Fujitsu, Cisco and Hitachi Vantara. Responsible for driving alliance strategies to select partners, growing the partner’s presence within the VMware ecosystem, building partner programs, developing core content / value propositions, and enablement. Built joint solutions between VMware & partners including cloud, management, and datacenter. Managed outside marketing firms. Advised cross functional teams on the proper use / budgeting of partner development funds (MDF) - Managed a $10M annual MDF budget.