As the Head of Global Sales at Boulart, I have over 15 years of experience in sales and business development, with a focus on the retail and food service industries. I hold an MBA in Marketing and have strong skills in marketing research, marketing communications, and customer relationship management (CRM).My mission is to create and deliver an extraordinary brand experience for Boulart's customers, partners, and distributors. I manage a team of sales representatives, oversee a network of brokers, and develop business opportunities with national accounts. I also implement promotional strategies, co-branded programs, and KPI systems to enhance Boulart's market reach, growth, loyalty, and brand awareness. I am passionate about Boulart's high-quality, artisanal bread products, and I enjoy sharing them with new and existing customers across North America and beyond.