• Partner with Corporate and vendors to develop communication strategy and executions around key brand efforts | Reports to Executive Director of Human Resources• Oversee internal communications for Springfield property around employee appreciation, recognition, and engagement. Collaboration with Special Events, Community Relations, Public Affairs and Marketing teams, • Create employee and property spotlights for community outlets and back-of-house campaigns• Create and develop property content materials while leveraging mobile platform to communicate brand story.• Execute programing and build content for property milestone events, celebrations and meetings for staff of 1500 including anniversaries, employee engagement, holidays, and benefit building initiatives.

• Oversaw operations, HR, external communications, vendor relations, internal spending, market research and employee programming. • Led the Pioneer Valley’s top branding firm through rapid growth in inventory, square footage and staff.• Streamlined all spending and managed company’s finances in coordination with CFO and accounting partners• Garnered media exposure for agency and owner, including TV, print, podcast and online• Developed award show calendar, resulting in regional and global awareness • Developed database through market research in the areas of hospitality, spirits, cannabis, and higher education

• Managed staff providing customer service to Perkins Loan borrowers including delinquent tuition receivables. • Oversaw all other aspects of the Perkins loan program for the two largest UMass campuses (Amherst and Boston)• Main workflow functions included: repayment, exit interview, deferment, forbearance, cancellation, and default recovery. • Researched and resolved borrower conflicts related to the federal student loan Treasury Offset Program. Counseled individuals with a damaged credit score using a rehabilitation process that resulted in recovered and repaired portfolios.

• Provided incoming CRF scholars with federal grant proposal assistance and consultation services that focused on budget development, submission process and post-award reporting. • Collaborated with CRF leadership, faculty and the Office of the Vice Chancellor for Research and Engagement• Developed workshop series for new Principal Investigators helping faculty scale up their research operations and access University resources during the first year of their projects. | Program was incorporated into the Research Business Manager Network (RBMNet).• Facilitated additional workshops for PIs on lab and time management, negotiation skills, personnel strategies, self-promotion, and dissemination of grant findings. • Raised the overall awareness of CRF and its programming across campus by publicizing accomplishments. Collaborated with staff to create and edit content for blog posts, newsletters, and annual reports.

• Reported directly to the Vice President of Media Relations for an independent record label with ties to a global distribution center (KOCH Entertainment). • Executed media coverage (print, TV, online) through monthly press junkets for a variety of artists across all genres and created content for website, blogs and viral e-commerce assets.• Wrote press releases, newsletters, and promotional copy for album releases with national distribution• Supported external third-party PR firms and internal Marketing, Promotions, Radio, and Sales events with logistical assistance

It is rare to produce something new and fresh in the city that never sleeps and has seen it all but that is exactly what happened when this authentic lifestyle fashion trade show powerhouse came to NYC. I was tapped by the London office to help launch LondonEdge New York (LENY) in 2007 and again in 2008. Over those two summers I successfully raised awareness in the fashion and apparel arena garnering press coverage not only for the U.K. organization but for many of the participating exhibitors. Assisted the marketing team with event planning and promotion of the launch party for buyers, organizers, attendees and press. Served as U.S. contact to 300+ vendors and developed strategies to highlight product lines.Identified and secured ideal and niche press coverage from web, print and televisions outlets Created promotional Materials including weekly press releases, flyers and posted daily blog entries surrounding similar product lines.Successfully obtained pre and post editorial coverage in both trade and consumer press as well as playing host (and photographer) to editors and writers connecting key players during the event.

• Oversaw tuition billing in excess of 50 million. Reporting to the University Associate Comptroller, managed professional staff to provide customer service to 3,600 students. • Led staff hiring and training, and conducted initiatives related to the development and evaluation of the department. • Planning committee member for special events, the President’s dinner, commencement, and parents’ weekend. • Counseled students and parents regarding Federal Direct Aid, facilitated application and approval of loans. Resolved conflicts related to tuition payment plan concerns and discrepancies.

Customer Service College Representative (1997) Skip-Tracer (Federal Loan Unit) (1996) Collections Specialist (Default Unit) (1994)Customer service- assigned to multiple college/university partners regarding student loan applicant populationLoan application- processed and evaluated credit reports regarding Federal student loan application paperworkCounseled- internal and external clients about repayment options and life of loan information detailsSkip-Tracer- obtained debtor information using skip-tracing capabilities abiding by state and local collections laws For more than 60 years as a national nonprofit and student loan guarantor, ASA® has helped students with college access and financing for higher education. Today, they are building on our industry-leading expertise to impact students on a broader scale starting at a younger age.